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SEM Solutions

All Marketing Software

Search and filter 812 marketing tools by category, price, business type, and features.

Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 6 to 19, 2026. How we score

Results

GoatCounter logo

GoatCounter

Overall Score46/100
3.7Editor Rating
Market Signal 24

Open-source lightweight web analytics storing aggregated statistics without cross-page visitor profiling.

Best for: Small websites and developers wanting lightweight analytics that can be hosted by GoatCounter or on their own infrastructure.

Analytics
FreeFree plan
SliceWP logo

SliceWP

Overall Score45/100
3.5Editor Rating
Market Signal 30

Self-hosted WordPress affiliate plugin with referral tracking, commissions, affiliate portals, and bulk payouts.

Best for: WordPress stores and membership sites that want an affiliate program managed inside their own website.

WordPress
From $14.08 per site/mo (annual billing)Free plan
WhatRuns logo

WhatRuns

Overall Score44/100
3.5Editor Rating
Market Signal 24

Browser extension that reveals a site's CMS, frameworks, plugins, fonts and trackers in one click.

Best for: Developers, designers and marketers who want a quick look at another site's stack while browsing.

Competitive Intelligence
FreeFree plan
UpdraftPlus logo

UpdraftPlus

Overall Score39/100
3.5Editor Rating
Market Signal 16

WordPress backup and migration plugin with scheduled backups, remote storage and restores.

Best for: WordPress site owners and agencies that need scheduled off-site backups plus reliable restore and migration tools.

WordPress
From $5.83/mo (annual billing)Free plan