Why choose it: Direct-to-consumer brands and paid-social teams that spend heavily on Meta ads and need faster creative iteration and campaign optimization.

Bïrch (formerly Revealbot): Pricing, Features & Alternatives
Paid-social automation platform now branded Bïrch, with rules, reporting, and cross-channel campaign controls.
#2 of 5 in Google Ads Tools by Overall Score
What Is Bïrch (formerly Revealbot)?
Bïrch is the current name of the advertising automation product previously known as Revealbot. It helps performance teams create rule-based automations for ad campaigns, monitor performance, build reports, and manage workflows across supported advertising networks, with integrations connecting ad platforms, analytics, ecommerce, and communication tools used in daily media buying.
Bïrch, formerly Revealbot, lets operators filter the exact campaigns or ad sets a rule governs and combine multiple actions with custom metric conditions. Rules can compare one performance metric with another and maintain execution logs explaining why an action ran or did not run. Bulk creation separately combines copy, assets and audiences into multiple ad variants.
Editor Rating
Calculated from facts we verified on Bïrch (formerly Revealbot)'s own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 53 that orders our lists.
- Pricing transparency4.8
- Entry cost4.0
- Free access4.0
- Platforms & API2.0
- Support2.0
- Integrations2.0
- Security & compliance3.0
Dimensions without verified data count as a neutral 2.5. Facts checked October 14, 2026. How the rating works
Market Signal
Real dataComputed from Ahrefs + Semrush data about Bïrch (formerly Revealbot)'s own website. Not an assessment of the product itself. How this works →
Market Strength
59
Where it stands today
Momentum
17 Declining ↓↓
Where it’s heading
Data Confidence
Medium
How much to trust it
- Traffic Strength60
- Search Visibility70
- Authority54
- Brand & Market Presence43
Tick mark = category average.
Compared with 27 tracked Paid Advertising tools. Data through September 2026, pulled October 6, 2026.
Who Is It Best For?
- Meta media buyers managing frequent budget changes
- Performance agencies automating campaigns across several client accounts
Who Should Avoid It?
- Teams needing website analytics without connected ad accounts
Use Cases
- Pause underperforming ads using conditions
- Adjust daily budgets from return metrics
- Build creative variations in bulk
- Notify teams when automation runs
Bïrch (formerly Revealbot) Features
- Automated ad rules
- Cross-channel campaign monitoring
- Performance reports
- Bulk campaign actions
- Scheduled automations
- Custom metric conditions
Bïrch (formerly Revealbot) Pricing
| Plan | Monthly | Annual (mo) |
|---|---|---|
| Essential | $49 | Not listed |
| Enterprise | Custom | Custom |
Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Bïrch (formerly Revealbot)'s website before purchasing.
Bïrch (formerly Revealbot) Integrations
Meta Ads, Google Ads, TikTok Ads, Snapchat Ads, Google Analytics, Shopify, Slack
Customer Support
Knowledge Base
Bïrch (formerly Revealbot) at a Glance
- Built for
- Small Business, Enterprise
- Platforms
- Web
- Languages
- English
Bïrch (formerly Revealbot) Alternatives
Why choose it: Small businesses and agencies that manage multiple paid-search or paid-social accounts and want automated checks plus centralized optimization tasks.
Why choose it: Agencies and in-house PPC teams managing many advertising accounts that need repeatable automation, audits, and budget controls.
Why choose it: PPC specialists and agencies managing Google Ads and Microsoft Advertising accounts that need structured audits, alerts, and ad-testing workflows.
Frequently Asked Questions
Does Bïrch (formerly Revealbot) have a free trial or free plan?⌄
Bïrch (formerly Revealbot) doesn't have a permanently free plan, but offers a free trial (14 days) of its paid plans.
How much does Bïrch (formerly Revealbot) cost?⌄
Bïrch (formerly Revealbot) starts at $49/mo on its Essential plan. Pricing was last checked October 14, 2026. Always confirm current pricing on the vendor's site before purchasing.
What are the best alternatives to Bïrch (formerly Revealbot)?⌄
Commonly considered alternatives include Madgicx, Adzooma, Optmyzr and Adalysis. The Alternatives section on this page shows what each one is best at and its starting price.