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Pictory: Pricing, Plans & Features

AI video maker that converts scripts, URLs, slides and documents into captioned, branded videos.

Overall Score60/100
3.7Editor Rating
Market Signal 52

#4 of 6 in Content Repurposing by Overall Score

What Is Pictory?

Pictory produces videos from text, blog URLs, PowerPoint files, PDFs, images or audio, matching scenes with Getty Images and Storyblocks footage. Users edit by changing the transcript text, apply Brand Kits, and add ElevenLabs text-to-speech, cloned voices or multilingual dubbing. A Smart Screen Recorder, caption generator and video translator cover training and social content, and the Pictory API plus Zapier and Make connections automate production.

Best for: Learning and development teams and marketers who turn existing documents and slide decks into narrated videos.
3.7
out of 5

Editor Rating

Calculated from facts we verified on Pictory's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 60 that orders our lists.

  • Pricing transparency4.8
  • Entry cost3.0
  • Free access4.0
  • Platforms & API3.5
  • Support4.0
  • Integrations2.5
  • Security & compliance4.0

Dimensions without verified data count as a neutral 2.5. Facts checked October 14, 2026. How the rating works

52
Moderate

Market Signal

Real data

Computed from Ahrefs + Semrush data about Pictory's own website. Not an assessment of the product itself. How this works →

Market Strength

49

Where it stands today

Momentum

64 Declining ↓↓

Where it’s heading

Data Confidence

Medium

How much to trust it

  • Traffic Strength
    52
  • Search Visibility
    39
  • Authority
    52
  • Brand & Market Presence
    58

Tick mark = category average.

Compared with 26 tracked Content Marketing tools. Data through September 2026, pulled October 13, 2026.

Pictory Features

  • Script, URL, PPT and PDF to video
  • Edit video using text
  • Brand Kits for fonts, colors and logos
  • ElevenLabs AI voices and voice cloning
  • Smart Screen Recorder
  • Getty Images and Storyblocks stock

Pictory Pricing

PlanMonthlyAnnual (mo)Includes
Starter$29$25
  • Annual shown as $25 (struck-through $29)
  • 1 user, 200 video minutes/month
Professional$59$35
  • Annual $35 is an 'Exclusive Pictory 2.0 offer' (struck-through $59)
  • 1 user
Team$199$119
  • Annual shown as $119 (struck-through $199)
  • 3+ users
EnterpriseCustomCustom
  • 10+ users, Let's talk

Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Pictory's website before purchasing.

Pictory Integrations

Zapier, Make, Getty Images, Storyblocks, ElevenLabs

Customer Support

Not yet documented.

Pictory at a Glance

Platforms
Web, Chrome Extension, API

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Frequently Asked Questions

Does Pictory have a free trial or free plan?⌄

Pictory doesn't have a permanently free plan, but offers a free trial (14 days) of its paid plans.

How much does Pictory cost?⌄

Pictory starts at $25/mo (annual billing), 1 user on its Starter plan. Pricing was last checked October 14, 2026. Always confirm current pricing on the vendor's site before purchasing.

Last updated: October 14, 2026Details checked: October 13, 2026Pricing checked: October 14, 2026