Google Analytics WordPress plugin with ecommerce, form and Search Console reporting.
#3 of 7 in Analytics Plugins by Overall Score
MonsterInsights connects WordPress to Google Analytics and brings site, content, ecommerce, campaign, and conversion reports into the dashboard. Its current features include AI Traffic reporting, Charlie Chat for natural-language analytics questions, Search Console reporting, ecommerce and cart-abandonment tracking, form conversion reports, scroll tracking, outbound-link tracking, and publisher-specific reports.
MonsterInsights separates its Publishers Report, which includes outbound links and engagement metrics, from advanced ecommerce and form-conversion reports. Its Plus tier covers a single site and standard analytics, while those advanced conversion reports are listed under Pro. Site owners can therefore measure publishing performance without assuming the entry license includes all commerce integrations.
Calculated from facts we verified on MonsterInsights's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 60 that orders our lists.
Dimensions without verified data count as a neutral 2.5. Facts checked October 9, 2026. How the rating works
Computed from Ahrefs + Semrush data about MonsterInsights's own website. Not an assessment of the product itself. How this works →
Market Strength
66
Where it stands today
Momentum
23 Declining ↓↓
Where it’s heading
Data Confidence
Medium
How much to trust it
Tick mark = category average.
Compared with 52 tracked WordPress tools. Data through September 2026, pulled October 6, 2026.
| Plan | Monthly | Annual (mo) | Includes |
|---|---|---|---|
| Plus | $8.29 | Not listed |
|
Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on MonsterInsights' website before purchasing.
Google Analytics, Google Search Console, WooCommerce, Easy Digital Downloads, MemberPress, LifterLMS, GiveWP, Restrict Content Pro
Help center
Why choose it: WordPress site owners who want cookieless, first-party analytics managed and stored within their own WordPress installation.
Why choose it: WordPress sites that want locally managed analytics, conversion goals, and optional ecommerce funnel reporting without external tracking dependencies.
Why choose it: WordPress publishers, stores, and membership sites that want Google Analytics reporting and automated event tracking inside WordPress.
Why choose it: WordPress site owners who want official Google search, analytics, monetization, and performance data inside WordPress.
MonsterInsights offers a free plan, though it doesn't offer a separate free trial of paid tiers.
MonsterInsights starts at $8.29/mo (annual billing) on its Plus plan. Pricing was last checked October 9, 2026. Always confirm current pricing on the vendor's site before purchasing.
Commonly considered alternatives include Independent Analytics, Burst Statistics, ExactMetrics and Site Kit by Google. The Alternatives section on this page shows what each one is best at and its starting price.
