Divi: Pricing, Features & Alternatives

WordPress theme and visual builder with reusable layouts, Theme Builder, and built-in split testing.

Overall Score57/100

2.7Editor Rating

Market Signal 72

#3 of 7 in Page Builders by Overall Score

What Is Divi?

Divi combines an installable WordPress theme with a front-end visual page builder, reusable layout library, responsive controls, and site-wide design systems. Its builder includes split testing, Divi Cloud asset storage, and Theme Builder workflows for creating headers, footers, post templates, product templates, and other dynamic site areas.

Best for: WordPress designers and agencies that want one visual system for page layouts and site-wide theme templates.

Divi’s theme and standalone builder plugin provide different installation paths, which matters when a site already uses a third-party theme. Its Theme Builder can apply a single template to groups of posts or other page types, while saved library elements preserve reusable layouts. Editors should distinguish changes to a page instance from changes to a shared site template.

2.7

out of 5

Editor Rating

Calculated from facts we verified on Divi's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 57 that orders our lists.

Pricing transparency3.8
Entry cost2.0
Free access1.5
Platforms & API2.5
Support4.0
IntegrationsNot scored
Security & compliance1.5

Dimensions without verified data count as a neutral 2.5. Facts checked October 6, 2026. How the rating works

Strong

Market Signal

Real data

Computed from Ahrefs + Semrush data about Divi's own website. Not an assessment of the product itself. How this works →

Market Strength

Where it stands today

Momentum

40 Declining ↓↓

Where it’s heading

Data Confidence

Medium

How much to trust it

Traffic Strength
82
Search Visibility
77
Authority
79
Brand & Market Presence
90

Tick mark = category average.

Compared with 52 tracked WordPress tools. Data through September 2026, pulled October 6, 2026.

Who Is It Best For?

WordPress agencies maintaining matching page templates
Designers editing layouts and theme sections visually

Who Should Avoid It?

Businesses requiring a hosted non-WordPress site builder

Use Cases

Build reusable design components
Create visual site headers
Customize responsive pages
Publish WordPress landing pages

Divi Features

Visual Builder
Theme Builder
Divi Library
Divi Cloud
Split testing
Responsive editing

Divi Pricing

Plan	Monthly	Annual (mo)
Divi	Not listed	$7.42
Divi Pro	Not listed	$23.08

Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Divi's website before purchasing.

Divi Integrations

WooCommerce, Advanced Custom Fields, MemberPress

Customer Support

Help center, Community forum, Live chat

Divi at a Glance

Built for: Solo, Small Business
Platforms: WordPress Plugin, API
Languages: English

Divi Alternatives

Sort by

Elementor

Overall Score74/100

3.8Editor Rating

Market Signal 78

From $5 per site/mo, billed annuallyFree plan

Why choose it: Freelancers and agencies that build WordPress and WooCommerce sites visually and want templates, popups and forms inside one plugin.

Strengths

• WooCommerce Builder covers cart, checkout, account and purchase-summary pages visually.
• Popup triggers include exit intent, inactivity, scroll depth and reaching a specific element.

Limitations

• Runs only on WordPress; there is no edition for other content management systems.
• The Essential plan excludes the Popup Builder, custom CSS and ecommerce features.

Read Review Visit Site

Beaver Builder

Overall Score60/100

3.7Editor Rating

Market Signal 54

From $7.42/mo, billed annuallyFree plan

Why choose it: WordPress freelancers and agencies building client sites that need reusable layouts and controlled editing workflows.

Read Review Visit Site

Breakdance

Overall Score56/100

3.6Editor Rating

Market Signal 47

From $8.33/mo, billed annuallyFree plan

Why choose it: WordPress professionals wanting visual site building plus dynamic data, ecommerce layouts, forms, and developer automation.

Read Review Visit Site

Bricks

Overall Score55/100

3.1Editor Rating

Market Signal 59

From $6.58/mo, billed annually

Why choose it: WordPress developers building dynamic, data-driven sites and custom WooCommerce experiences inside a visual editor.

Read Review Visit Site

More tools like Divi

Themeisle
WordPress product company behind Neve, Hestia, Otter Blocks, and other themes and plugins.
Kadence
WordPress site-building suite combining a theme, block library, templates, and ecommerce extensions.
Astra
Lightweight WordPress theme with starter sites, layout controls, WooCommerce tools, and builder integrations.
OceanWP
WordPress theme with detailed WooCommerce controls and a companion Elementor widget ecosystem.
GeneratePress
Performance-focused WordPress theme with block-based theme building, Elements, and starter sites.
Blocksy
Gutenberg-oriented WordPress theme with advanced headers, dynamic content, hooks, and WooCommerce extensions.

Frequently Asked Questions

Does Divi have a free trial or free plan?⌄

Divi doesn't currently offer a free plan or free trial.

How much does Divi cost?⌄

Divi starts at $7.42/mo, billed annually, on its Divi plan. Pricing was last checked October 5, 2026. Always confirm current pricing on the vendor's site before purchasing.

What are the best alternatives to Divi?⌄

Commonly considered alternatives include Elementor, Beaver Builder, Breakdance and Bricks. The Alternatives section on this page shows what each one is best at and its starting price.

Last updated: October 6, 2026Details checked: October 6, 2026Pricing checked: October 5, 2026