Link-in-bio page with a built-in audience CRM, digital product sales and Instagram comment auto-replies.
Top-rated in Link-in-Bio Tools#1 of 7 in Link-in-Bio Tools by Overall Score
Linktree builds a single mobile-friendly page that holds a creator's or brand's links, then adds tools to collect contacts and sell from it. Audience Manager works as a lightweight CRM: it gathers sign-ups from forms, products and courses, shows where each contact came from, groups contacts by interest or source, and exports the list. Commerce features cover Digital Products for paid downloads, Courses, Bookings for free or paid appointments, and an affiliate Shop. Instagram Auto Reply sends a DM with a chosen link when someone comments on a post or Reel, optionally only when the comment contains a keyword. Insights reports visitor behavior, and a Social Planner, link shortener and QR code generator sit alongside. Analytics history grows with each paid tier (Starter, Pro, Premium), and Pro and Premium add email integrations with Mailchimp, Klaviyo, Kit and beehiiv plus Meta Pixel and Google Analytics tracking. It runs on the web, iOS and Android.
Linktree can notify subscribers when a link is published, immediately or at a scheduled time; visitors verify their email before subscribing. Forms can export responses, but automatic synchronization with services such as Mailchimp and Google Sheets requires Pro or Premium. The free tier exposes subscriber totals, whereas paid Insights add subscriber growth and notification click reporting.
Calculated from facts we verified on Linktree's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 79 that orders our lists.
Dimensions without verified data count as a neutral 2.5. Facts checked October 13, 2026. How the rating works
Computed from Ahrefs + Semrush data about Linktree's own website. Not an assessment of the product itself. How this works →
Market Strength
88
Where it stands today
Momentum
61 Cooling ↓
Where it’s heading
Data Confidence
Medium
How much to trust it
Tick mark = category average.
Compared with 29 tracked Social Media tools. Data through September 2026, pulled October 6, 2026.
| Plan | Monthly | Annual (mo) |
|---|---|---|
| Free | Free | Free |
| Starter | $8 | $6 |
| Pro | $15 | $12 |
| Premium | $35 | $30 |
Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Linktree's website before purchasing.
Mailchimp, Klaviyo, Kit, Canva
Help center, Live chat
Why choose it: Creators and brand social teams that plan visual posts across Instagram, TikTok and Pinterest and send followers to shoppable bio links.
Strengths
Limitations
Why choose it: Individuals and small teams launching simple one-page sites and landing pages quickly.
Why choose it: Creators, freelancers, coaches, and small businesses that want a social-bio page capable of collecting leads or selling products directly.
Why choose it: Marketers, creators, and small businesses that need a compact social-bio landing page with automated content feeds and tracking.
Social media scheduler with a comment inbox, analytics and a link-in-bio page, billed per channel.
Creator-business platform combining link-in-bio pages, digital storefronts, email marketing, and media kits.
Social media and advertising management platform for planning, publishing and analytics.
Yes, Linktree offers a free plan. We haven't verified whether it also offers a free trial of paid tiers.
Linktree starts at $6/mo (annual billing) on its Starter plan. Pricing was last checked October 6, 2026. Always confirm current pricing on the vendor's site before purchasing.
Commonly considered alternatives include Later, Carrd, Taplink and Shor (formerly Shorby). The Alternatives section on this page shows what each one is best at and its starting price.
