Why choose it: PR, social, and brand teams that need ongoing online mention monitoring with sentiment, source, influencer, and trend analysis.
Determ (formerly Mediatoolkit): Pricing, Features & Alternatives
Media intelligence platform for real-time monitoring, sentiment analysis and alerts.
Overall Score37/100
AI features2.8Editor Rating
Market Signal 29#8 of 9 in Brand Monitoring by Overall Score
What Is Determ (formerly Mediatoolkit)?
Mediatoolkit has been renamed Determ, and the former brand now redirects to determ.com. Determ monitors online news, social media, forums, blogs, and other sources for tracked topics, then provides sentiment analysis, reach and engagement metrics, alerts, dashboards, AI summaries, and shareable reports for brand, competitor, and campaign monitoring.
Best for: PR, communications, and marketing teams that need continuous media monitoring and analysis across online news and social sources.
Determ accepts both keyword queries and specific sources such as social profiles or website URLs, which helps teams monitor owned properties separately from broader industry coverage. Its PR reporting draws on the monitored mentions and applies the platform’s own reach methodology. Synthia summarizes a selected set of coverage, including tone and suggested follow-up, within that monitoring workflow.
2.8
out of 5
Editor Rating
Calculated from facts we verified on Determ (formerly Mediatoolkit)'s own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 37 that orders our lists.
- Pricing transparency1.5
- Entry costNot scored
- Free access3.5
- Platforms & API4.0
- Support3.0
- Integrations3.0
- Security & compliance3.0
Dimensions without verified data count as a neutral 2.5. Facts checked October 6, 2026. How the rating works
29
Modest
Market Signal
Real dataComputed from Ahrefs + Semrush data about Determ (formerly Mediatoolkit)'s own website. Not an assessment of the product itself. How this works →
Market Strength
26
Where it stands today
Momentum
39 Declining ↓↓
Where it’s heading
Data Confidence
Medium
How much to trust it
- Traffic Strength25
- Search Visibility31
- Authority21
- Brand & Market Presence25
Tick mark = category average.
Compared with 23 tracked Reputation Management tools. Data through September 2026, pulled October 6, 2026.
Who Is It Best For?
- Regional PR departments examining coverage across languages
- Communications agencies combining earned-media monitoring with client reporting
- Brands needing to exclude irrelevant namesake mentions
Who Should Avoid It?
- Businesses needing an outbound review-request system instead of media monitoring
Use Cases
- Restrict coverage searches with Boolean expressions
- Filter articles by source country and language
- Assemble media relations reports
- Summarize tracked coverage with Synthia
Determ (formerly Mediatoolkit) Features
- Real-time Media Monitoring
- Sentiment Analysis
- AI Summaries
- Spike Alerts
- Competitive Monitoring
- Automated Reports
Determ (formerly Mediatoolkit) Pricing
Pricing changes over time. Check Determ (formerly Mediatoolkit)'s website for current plans, limits and promotional offers.
Determ (formerly Mediatoolkit) Integrations
No major integrations documented.
Customer Support
Live chat, Help center
Determ (formerly Mediatoolkit) at a Glance
- Platforms
- Web, iOS, Android
Determ (formerly Mediatoolkit) Alternatives
Mentionlytics
Overall Score52/100
3.8Editor Rating
Market Signal 35From $69/mo (annual billing)Free trial
Why choose it: Brands, agencies and communications teams that need web-wide monitoring plus social listening and sentiment analysis.
Why choose it: Brand, PR, and social teams that need configurable web and social monitoring with alerts, analytics, and reporting.
BrandMentions
Overall Score48/100
3.2Editor Rating
Market Signal 40From $99/mo (billed quarterly)Free trial
Why choose it: PR, reputation, and marketing teams that want broad mention tracking plus AI-assisted analysis of sentiment, conversation themes, and emerging issues.
Why choose it: Enterprise communications, insights, and brand teams that need large-scale monitoring across text, images, audio, video, and social conversations.
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Frequently Asked Questions
Does Determ (formerly Mediatoolkit) have a free trial or free plan?⌄
Determ (formerly Mediatoolkit) doesn't have a permanently free plan, but offers a free trial of its paid plans.
How much does Determ (formerly Mediatoolkit) cost?⌄
Determ (formerly Mediatoolkit) doesn't publish a starting price. Check its pricing page for current plans.
What are the best alternatives to Determ (formerly Mediatoolkit)?⌄
Commonly considered alternatives include Brand24, Mentionlytics, Mention, BrandMentions and Talkwalker. The Alternatives section on this page shows what each one is best at and its starting price.
Last updated: October 6, 2026Details checked: October 6, 2026Pricing checked: October 6, 2026