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RB2B: Pricing, Features & Alternatives

Website visitor identification that reveals U.S. contacts and routes profiles into sales tools.

Overall Score59/100
4.1Editor Rating
Market Signal 40

#3 of 8 in Website Visitor Identification by Overall Score

What Is RB2B?

RB2B identifies website visitors at both contact and company levels, with contact profiles that can include a professional email, LinkedIn URL, job title, and employer. Newly identified visitors can be sent to connected tools in real time, while HubSpot and Salesforce can also receive subsequent page-view activity; Zapier and Make extend delivery to additional systems.

Best for: B2B sales teams focused on U.S. website traffic that want named visitor profiles sent directly into CRM and outreach workflows.

RB2B focuses on identifying individual website visitors, extending beyond company-level matching. When an eligible visitor can be resolved, the resulting profile and page activity can be pushed into sales workflows and alerts; coverage and privacy constraints mean it should be evaluated around the markets and traffic types a team actually targets.

4.1
out of 5

Editor Rating

Calculated from facts we verified on RB2B's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 59 that orders our lists.

  • Pricing transparency5.0
  • Entry cost5.0
  • Free access5.0
  • Platforms & API2.0
  • Support2.0
  • Integrations4.0
  • Security & compliance5.0

Dimensions without verified data count as a neutral 2.5. Facts checked October 6, 2026. How the rating works

40
Modest

Market Signal

Real data

Computed from Ahrefs + Semrush data about RB2B's own website. Not an assessment of the product itself. How this works →

Market Strength

30

Where it stands today

Momentum

72 Rising ↑

Where it’s heading

Data Confidence

Medium

How much to trust it

  • Traffic Strength
    31
  • Search Visibility
    26
  • Authority
    30
  • Brand & Market Presence
    37

Tick mark = category average.

Compared with 21 tracked Lead Generation tools. Data through September 2026, pulled October 6, 2026.

Who Is It Best For?

  • US-focused B2B sales teams trying to identify individual website visitors
  • Teams sending real-time visitor alerts into sales workflows

Who Should Avoid It?

  • Sites that need reliable person-level identification outside supported markets

Use Cases

  • Identifying website visitors by person
  • Alerting sales when prospects browse
  • Enriching visitor records
  • Routing visitor activity to CRM or Slack

RB2B Features

  • Contact-Level Identification
  • Company-Level Identification
  • Professional profile enrichment
  • Real-time integration delivery
  • Page-view activity tracking
  • CSV reports

RB2B Pricing

PlanMonthlyAnnual (mo)
Starter$79Not listed

Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on RB2B's website before purchasing.

RB2B Integrations

HubSpot, Salesforce, Apollo, Zapier, Make

Customer Support

Knowledge Base

RB2B at a Glance

Built for
Solo, Small Business, Enterprise
Platforms
Web
Languages
English

RB2B Alternatives

Leadfeeder logo

Leadfeeder

Overall Score59/100
3.9Editor Rating
Market Signal 47
See pricingFree plan

Why choose it: B2B marketing and sales teams that want to identify visiting companies and combine website intent with account and contact research.

Factors.ai logo

Factors.ai

Overall Score48/100
3.3Editor Rating
Market Signal 38
From $199/moFree trial

Why choose it: B2B marketing and revenue teams that want website account identification tied to attribution, scoring, and advertising activation.

Albacross logo

Albacross

Overall Score33/100
2.7Editor Rating
Market Signal 24
See pricingFree trial

Why choose it: B2B revenue teams that want to identify visiting companies and trigger CRM, email, or LinkedIn actions from observed buying intent.

Frequently Asked Questions

Does RB2B have a free trial or free plan?⌄

Yes, RB2B offers both a free plan and a free trial of its paid tiers.

How much does RB2B cost?⌄

RB2B starts at $79/mo on its Starter plan. Pricing was last checked October 6, 2026. Always confirm current pricing on the vendor's site before purchasing.

What are the best alternatives to RB2B?⌄

Commonly considered alternatives include Leadfeeder, Factors.ai, Albacross, 6sense and Demandbase. The Alternatives section on this page shows what each one is best at and its starting price.

Last updated: October 6, 2026Details checked: October 5, 2026Pricing checked: October 6, 2026