Why choose it: Small businesses and agencies tracking Google rankings for a handful of sites alongside recurring technical audits.
Strengths
- • Free Basic plan crawls up to 100 pages and tracks 10 keywords for one project.
- • Rank tracking includes Google Local Pack positions by city or region.
Limitations
- • Rank tracking covers Google only; Bing and other engines are not tracked.
- • Default tracking depth is the top 20 results; top 100 is a paid add-on.
