Microsoft webmaster console for Bing indexing, search diagnostics and URLs.
#6 of 12 in Technical SEO by Overall Score
Bing Webmaster Tools helps site owners understand how Bing crawls and indexes their websites. URL Inspection reports crawl, index, SEO, markup, and live-fetch details for individual pages, while other tools cover Site Explorer, keyword research, backlinks, sitemaps, and search performance. IndexNow support lets sites notify participating search engines about changed URLs.
URL Inspection distinguishes Bing’s stored version of a URL from a live fetch by Bingbot. Its Index, SEO and Markup cards isolate crawl problems and structured-data warnings, with options to request reindexing subject to quotas. Site Explorer organizes detected URLs by directory, which can reveal blocked sections or unexpected redirects.
Calculated from facts we verified on Bing Webmaster Tools's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 57 that orders our lists.
Dimensions without verified data count as a neutral 2.5. Facts checked October 17, 2026. How the rating works
Computed from Ahrefs data about Bing Webmaster Tools's pages on bing.com/webmasters (Semrush can't measure one section of a site). Not an assessment of the product itself. How this works →
Market Strength
49
Where it stands today
Momentum
44 Stable →
Where it’s heading
Data Confidence
Limited
How much to trust it
Tick mark = category average. Authority is only measured for all of bing.com, so it counts as the category average.
Compared with 43 tracked SEO software tools. Data through September 2026, pulled October 17, 2026.
| Plan | Monthly | Annual (mo) |
|---|---|---|
| Free | Free | Not listed |
Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Bing Webmaster Tools' website before purchasing.
Microsoft Clarity
Knowledge Base
Why choose it: SEO teams and agencies that want keyword research, rank tracking, audits and AI answer monitoring in one subscription.
Strengths
Limitations
Why choose it: Any site owner or SEO team that needs Google's first-party data on queries, indexing and crawl problems.
Strengths
Limitations
Why choose it: Agencies and in-house SEO teams tracking local rankings and AI answer visibility across several sites.
Strengths
Limitations
Enterprise SEO and content intelligence platform.
Desktop and cloud technical SEO crawler with prioritized Hints and visual audit reporting.
Enterprise SEO platform for large-scale content and rank tracking.
Enterprise technical SEO platform for large, complex websites.
Log file analysis and technical SEO for large websites.
German technical SEO and content quality monitoring platform.
Yes, Bing Webmaster Tools is free to use, so there's no separate trial.
Bing Webmaster Tools is free to use, according to its website.
Commonly considered alternatives include Semrush, Google Search Console and SE Ranking. The Alternatives section on this page shows what each one is best at and its starting price.
