SEO platform pairing ZIP-level rank tracking with AI search visibility monitoring.
#2 of 6 in Local SEO by Overall Score
SE Ranking is a web-based SEO platform for rank tracking, keyword and competitor research, backlink analysis, website audits and on-page checks. Its rank tracker follows positions on Google, Bing, Yahoo and YouTube by country, region, city or ZIP code, separately for desktop and mobile, and marks more than 35 Google SERP features. The AI Search add-on tracks how ChatGPT, Google AI Overviews, AI Mode, Perplexity and Gemini mention or cite a brand, which domains those answers cite, and how up to five competitors compare. Plans come as Core, Growth and Enterprise, scaling projects, manager seats, daily tracked keywords, audit pages and API credits; Core and Growth include MCP access. Integrations connect GA4, Google Search Console, Data Studio and Matomo. An Agency Pack add-on supplies white-label reporting and client seats, and iOS and Android apps let users check rankings on a phone. The vendor positions it for agencies and small in-house teams.
SE Ranking organizes tracked sites into projects where keywords, website audits and backlink monitoring can be reviewed together. Users can set locations and search engines before gathering rank histories and compare competitors within the same project. Reporting can be configured for clients, although project limits and available data refreshes vary by subscription.
Calculated from facts we verified on SE Ranking's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 64 that orders our lists.
Dimensions without verified data count as a neutral 2.5. Facts checked October 13, 2026. How the rating works
Computed from Ahrefs + Semrush data about SE Ranking's own website. Not an assessment of the product itself. How this works →
Market Strength
76
Where it stands today
Momentum
52 Rising Fast ↑↑
Where it’s heading
Data Confidence
Medium
How much to trust it
Tick mark = category average.
Compared with 43 tracked SEO software tools. Data through September 2026, pulled October 12, 2026.
SE Ranking ranks #7 of 43 by momentum in our data study, The SEO tools gaining the most search visibility in 2026.
| Plan | Monthly | Annual (mo) |
|---|---|---|
| Core | $129 | $103.20 |
| Growth | $279 | $223.20 |
| Enterprise | Custom | Custom |
Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on SE Ranking's website before purchasing.
Google Analytics 4, Google Search Console, Google Ads, Data Studio, Matomo, Zapier, Make, n8n
Help center
Why choose it: SEO teams and agencies that want keyword research, rank tracking, audits and AI answer monitoring in one subscription.
Strengths
Limitations
Why choose it: Freelancers and small businesses wanting core SEO tools without a big-suite price tag.
Why choose it: Teams that want a straightforward SEO toolset with an approachable interface.
Desktop SEO software suite: rank tracking, site audit, and link building.
SEO and PPC research platform covering keywords, rankings, backlinks and audits.
SEO research suite for keywords, audits and backlinks.
Approachable, budget-friendly SEO toolset built around KWFinder.
Enterprise SEO platform for large-scale content and rank tracking.
Autocomplete keyword research across 16 platforms, with search volume through web, API or MCP.
SE Ranking doesn't have a permanently free plan, but offers a free trial (14 days) of its paid plans.
SE Ranking starts at $103.20/mo (annual billing) on its Core plan. Pricing was last checked October 12, 2026. Always confirm current pricing on the vendor's site before purchasing.
Commonly considered alternatives include Semrush, Ranktracker and Moz Pro. The Alternatives section on this page shows what each one is best at and its starting price.
