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Keyword Tool: Pricing, Features & Alternatives

Autocomplete keyword research across 16 platforms, with search volume through web, API or MCP.

Overall Score46/100
2.1Editor Rating
Market Signal 64

#12 of 14 in Keyword Research by Overall Score

What Is Keyword Tool?

Keyword Tool generates long-tail keyword ideas by adding letters and numbers before and after a seed term and collecting the autocomplete suggestions that come back. Besides Google, it pulls ideas from YouTube, Bing, Amazon, eBay, Etsy, the App Store, Play Store, Instagram, TikTok, Pinterest, Reddit, X, Perplexity, Naver and Google Trends. A Pro subscription adds search volume, cost per click, competition, top-of-page bid ranges, device breakdowns and historical trends. Google and Bing volumes come from those companies' own keyword planners, while figures for the other platforms are estimates. Bulk search volume accepts up to 1,000 keywords per request, and Analyze Competitors returns keywords associated with a given URL on Google. The same subscription covers the web interface, a REST API and an MCP server that lets assistants such as Claude, ChatGPT and Cursor query the data. Coverage spans more than 190 Google country domains.

Best for: SEO, PPC and content teams researching keywords across Google as well as marketplaces, video and social platforms.

Keyword Tool builds suggestions from search autocomplete, so it does not rely only on a traditional keyword database. Users can change the source platform, country and language before collecting phrases, which helps distinguish shopping vocabulary from video-search wording. The free interface exposes suggestions while richer volume and competition metrics are associated with paid access.

2.1
out of 5

Editor Rating

Calculated from facts we verified on Keyword Tool's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 46 that orders our lists.

  • Pricing transparency2.0
  • Entry cost2.0
  • Free access1.5
  • Platforms & API2.0
  • Support3.0
  • IntegrationsNot scored
  • Security & compliance1.5

Dimensions without verified data count as a neutral 2.5. Facts checked October 14, 2026. How the rating works

64
Moderate

Market Signal

Real data

Computed from Ahrefs + Semrush data about Keyword Tool's own website. Not an assessment of the product itself. How this works →

Market Strength

70

Where it stands today

Momentum

45 Cooling ↓

Where it’s heading

Data Confidence

Medium

How much to trust it

  • Traffic Strength
    72
  • Search Visibility
    72
  • Authority
    69
  • Brand & Market Presence
    62

Tick mark = category average.

Compared with 43 tracked SEO software tools. Data through September 2026, pulled October 12, 2026.

Keyword Tool ranks #24 of 43 by momentum in our data study, The SEO tools gaining the most search visibility in 2026.

Who Is It Best For?

  • Amazon and Etsy sellers researching marketplace search terms
  • YouTube creators planning video topics
  • Developers adding keyword data to their own tools through the API
  • PPC managers checking CPC and competition in bulk

Who Should Avoid It?

  • Researchers who need exact volumes for YouTube or Amazon, which Keyword Tool estimates
  • Heavy users on a single entry plan, since daily requests are capped

Use Cases

  • Finding long-tail and question keywords from autocomplete
  • Checking search volume and CPC for keyword lists in bulk
  • Pulling keywords associated with a competitor URL
  • Feeding keyword data into AI assistants through MCP

Keyword Tool Features

  • Autocomplete keyword suggestions
  • Google keyword research
  • YouTube keyword research
  • Amazon keyword research
  • Bing keyword research
  • Search volume and CPC data

Keyword Tool Pricing

PlanMonthlyAnnual (mo)
StarterNot listedNot listed
GrowthNot listedNot listed
ScaleNot listedNot listed
AgencyNot listedNot listed
EnterpriseCustomCustom

Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Keyword Tool's website before purchasing.

Keyword Tool Integrations

No major integrations documented.

Customer Support

Email, Knowledge Base

Keyword Tool at a Glance

Built for
Freelancer, Small Business, Mid-Market
Platforms
Web
Languages
English

Keyword Tool Pros and Cons

What We Like

  • Autocomplete suggestions from 16 platforms, including Amazon, YouTube, TikTok and both app stores.
  • Google and Bing volumes come directly from each company's keyword planner.
  • One subscription covers the web app, REST API and MCP server.
  • Bulk lookups accept up to 1,000 keywords per request.

What Could Be Better

  • Volumes for platforms other than Google and Bing are estimates.
  • Daily request caps, 50 on Starter, are shared across web, API and MCP.
  • The API allows bursts of at most 15 requests per minute.
  • Starter keeps 12 months of trend history; longer history needs a higher plan.

Keyword Tool Alternatives

Semrush logo

Semrush

Overall Score79/100
4.1Editor Rating
Market Signal 81
From $117.33/mo (annual billing)Free plan

Why choose it: SEO teams and agencies that want keyword research, rank tracking, audits and AI answer monitoring in one subscription.

Strengths

  • • Prompt Tracking shows AI mentions, positions and cited URLs for ChatGPT Search, AI Mode and Gemini.
  • • SEO + AI Search plans combine Position Tracking and Site Audit with AI visibility tracking.

Limitations

  • • API data integration and SEO share of voice are limited to the Advanced plan.
  • • Historical SEO data and multi-location tracking start at Pro+.
Ahrefs logo

Ahrefs

Overall Score76/100
4.0Editor Rating
Market Signal 77
From $29/moFree plan

Why choose it: SEO specialists and in-house teams that research competitors' backlinks and keywords and want AI search mentions tracked in the same tool.

Strengths

  • • Brand Radar covers six AI platforms, including AI Overviews, ChatGPT and Perplexity.
  • • API and MCP server access are included on the Lite, Standard and Advanced plans.

Limitations

  • • There is no free trial of paid plans.
  • • Rank Tracker's update frequency is listed as weekly on every plan.
Ubersuggest logo

Ubersuggest

Overall Score57/100
3.6Editor Rating
Market Signal 48
From $29/mo (monthly billing)Free plan

Why choose it: Freelancers and small marketing teams needing straightforward SEO research and rank monitoring.

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Frequently Asked Questions

Does Keyword Tool have a free trial or free plan?⌄

Keyword Tool doesn't currently offer a free plan or free trial.

How much does Keyword Tool cost?⌄

Keyword Tool starts at $68/mo. Pricing was last checked October 14, 2026. Always confirm current pricing on the vendor's site before purchasing.

What are the best alternatives to Keyword Tool?⌄

Commonly considered alternatives include Semrush, Ahrefs and Ubersuggest. The Alternatives section on this page shows what each one is best at and its starting price.

Last updated: October 14, 2026Details checked: October 1, 2026Pricing checked: October 14, 2026