What Is Vidyard?
Vidyard helps sales and marketing teams record webcam or screen videos, host and share them through customizable pages, and track viewer engagement. Its platform includes browser recording, video libraries, CTAs, analytics, integrations with sales systems, and AI Avatars that can create personalized prospecting videos without recording each message manually.
Best for: Sales teams that use personalized video for prospecting, follow-up, demos, and asynchronous buyer communication.
Vidyard distinguishes a video loading on a page from an actual play and from a viewer whose identity is known. Its Insights dashboard can show the conversion funnel across those stages, while individual Video Insights expose watcher behavior on Starter and higher plans. Sales representatives can use watch notifications and action clicks to prioritize follow-up without assuming every loaded player represents a meaningful view.