WhatRuns
Browser extension that reveals a site's CMS, frameworks, plugins, fonts and trackers in one click.
Best for: Developers, designers and marketers who want a quick look at another site's stack while browsing.
Search and filter 812 marketing tools by category, price, business type, and features.
Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 6 to 19, 2026. How we score
125 tools · page 4 of 4
Browser extension that reveals a site's CMS, frameworks, plugins, fonts and trackers in one click.
Best for: Developers, designers and marketers who want a quick look at another site's stack while browsing.
Person-level website identification with intent signals, AI chat, routing, and outreach.
Best for: B2B sales teams that want to identify high-intent site visitors and trigger fast personalized outreach or rep routing.
External attack-surface and application security testing driven by automated scans and security researcher findings.
Best for: Application-security and security teams that need continuous testing of internet-facing web assets and externally exposed attack surfaces.
Enterprise digital analytics for cross-channel segmentation, attribution, journeys, and reporting.
Best for: Enterprise analytics teams needing detailed cross-channel behavioral analysis and attribution controls.
Competitive intelligence platform for monitoring market signals, synthesizing competitor changes, and distributing sales-ready insights.
Best for: Competitive intelligence and enablement teams that need continuous competitor monitoring plus battlecards and distributed market insights.
Onsite messaging platform with targeted campaigns, revenue attribution, forms, and ecommerce-focused personalization.
Best for: Ecommerce teams that want targeted onsite messages with lead synchronization and campaign-level revenue measurement.
B2B revenue data platform with multi-touch attribution.
Best for: B2B marketing and revenue teams measuring the full buyer journey.
Landing-page builder with AI creation, split testing, heatmaps, and direct marketing integrations.
Best for: Small businesses and marketers that need landing pages they can publish, test, and connect to an existing marketing stack.
Commerce data platform combining automated ELT, a data warehouse and Looker-based reporting for retailers.
Best for: Multi-brand retailers and agencies that sell across web stores, Amazon and retail POS and need one reporting warehouse.
Shopify analytics stack with its own Snowflake warehouse, Polar Pixel attribution and incrementality tests.
Best for: Shopify and Shopify Plus brands spending heavily on Meta and Google ads that want attribution and incrementality without a data team.
AI-powered ecommerce personalization, merchandising and search.
Best for: Mid-size and enterprise ecommerce brands personalizing the storefront.
Sectigo-owned website security service that scans for malware, removes infections and patches vulnerabilities.
Best for: Small business and WordPress site owners who want malware cleanup handled for them after a hack.
Multi-touch attribution, marketing mix modeling and incrementality testing.
Best for: Brands comparing attribution, MMM and incrementality in one place.
B2B visitor identification combining company intent signals with automated sales outreach.
Best for: B2B revenue teams that want to identify visiting companies and trigger CRM, email, or LinkedIn actions from observed buying intent.
B2B revenue intelligence using intent signals, predictive buying stages, and seller insights.
Best for: B2B revenue teams prioritizing accounts from intent, fit, and predicted buying stage.
Account-based go-to-market platform combining B2B intelligence, advertising, and sales signals.
Best for: B2B revenue teams coordinating account-based marketing and sales around shared account signals.
NETSCOUT's Arbor DDoS line: Sightline, TMS, Arbor Edge Defense and the Arbor Cloud scrubbing service.
Best for: Internet service providers, hosting companies and large enterprises that run their own networks and data centers.