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Chatbot Software

Set up chatbots that answer common questions, collect details, and hand off to a person when needed.

Best Chatbot Software

Chatbot products cover several different jobs: scripted question flows, lead qualification, support triage, knowledge-based answers, and increasingly AI agents that can hold longer conversations. Buyers should separate visual flow builders from generative AI, then check what customer data a bot can access and exactly how it transfers a conversation to a person. These five options fit different chatbot workflows, so the list is organized around use case, with no overall ranking.

By SEM Solutions Editorial Team. Researched from vendor documentation, not hands-on testing. Ordered by Overall Score. Checked October 7, 2026. How we research

  1. HubSpot logo

    For CRM-based chat flows

    HubSpot

    Overall Score89/100
    4.9Editor Rating
    Market Signal 80

    #1 of 5 in Chatbots

    HubSpot's chatbot builder is closely tied to its CRM. Teams can create visual sequences for qualifying leads, booking meetings, answering common support questions, opening tickets, or moving contacts into other workflows; because information collected by the chatbot is written back to the CRM, the conversation can use existing contact details and contribute additional data for later sales or service activity.

    • Visual chatbot builder
    • CRM personalization
    • Meeting booking
    • Ticket creation
    Best for
    Marketing, sales, and service teams that want website chatbot flows connected directly to HubSpot contact data.
    Consider
    Its documented builder is designed around configured sequences and workflow actions, so teams specifically seeking an autonomous support agent should distinguish those flows from HubSpot's separate AI-agent capabilities.
  2. Zendesk logo

    Service-centered automation

    Zendesk

    Overall Score81/100
    4.1Editor Rating
    Market Signal 84

    #2 of 5 in Chatbots

    Zendesk AI agents can answer from approved knowledge and progress into more structured automated conversations. Teams can define customer use cases, connect each one to flexible generative procedures or branching dialogues, and authorize actions or API integrations where needed. When a conversation needs a person, it can pass into Zendesk's broader ticketing and routing environment instead of ending at the bot.

    • AI agents
    • Generative procedures
    • Branching dialogues
    • Agent handoff
    Best for
    Support operations that want chatbot automation embedded within a larger ticketing and service-management process.
    Consider
    Zendesk distinguishes channel configurations and notes that one AI agent cannot serve every channel type at the same time.
  3. Crisp logo

    AI plus inbox routing

    Crisp

    Overall Score66/100
    4.1Editor Rating
    Market Signal 53

    #3 of 5 in Chatbots

    Crisp combines its support inbox with Hugo, an AI agent trained from website content, knowledge-base articles, files, and Q&A snippets. Hugo can answer questions, detect conversation intent, route customers to selected inboxes or workflows, and escalate when its configured answer-confidence threshold is not met; that makes the chatbot useful for both self-service responses and first-line triage.

    • Hugo AI Agent
    • Intent routing
    • Knowledge training
    • Confidence controls
    Best for
    Support teams wanting an AI chatbot that shares the same conversation environment as their human inbox.
    Consider
    Crisp separates training data, behavioral Instructions, and Routing rules, so administrators need to maintain all three areas for a controlled deployment.
  4. Tidio logo

    For knowledge-based AI chat

    Tidio

    Overall Score65/100
    4.3Editor Rating
    Market Signal 49

    #4 of 5 in Chatbots

    Tidio's Lyro serves conversational customer support using information supplied through configured data sources. It can ask follow-up questions, use recent conversation context, interpret images, and transfer a request to a human agent when the available knowledge does not cover the answer. Guidance, audiences, multilingual support, and handoff configuration let teams shape how the AI behaves.

    • Lyro AI Agent
    • Data sources
    • Human handoff
    • Multilanguage support
    Best for
    Customer-service teams that want an AI chatbot grounded in their own support information with live-agent escalation.
    Consider
    Lyro's answers depend on the data sources supplied to it; when information falls outside that material, the documented behavior is to redirect the request to human support.
  5. Intercom logo

    Advanced conversation routing

    Intercom

    Overall Score61/100
    3.9Editor Rating
    Market Signal 50

    #5 of 5 in Chatbots

    Intercom uses Workflows to build bot-led conversation paths in its Messenger and supported channels. A workflow can start when somebody opens a new conversation, visits a particular page, or sends a message, then collect information, branch on conditions, apply tags, or route the request. Fin AI Agent can also be inserted when the flow needs generative answers instead of fixed bot steps.

    • Workflow builder
    • Conditional branching
    • Conversation routing
    • Fin AI Agent
    Best for
    Support teams that need chatbots to combine structured triage with AI answering and human routing.
    Consider
    Available triggers and actions vary across channels, so a workflow built for Messenger can require adjustment before it is used for email or other messaging channels.

How to choose

  • Decide whether you need fixed conversation flows, generative AI answers, or both in the same chatbot.
  • Confirm whether the bot can use CRM records, knowledge articles, order data, or only information typed during the conversation.
  • Map human handoff behavior, including triggers, routing destination, and whether previous chat context follows the customer.
  • Compare supported website, app, email, SMS, and social channels without assuming one bot configuration works everywhere.

All Chatbot Software (5)

Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 12, 2026. How we score

HubSpot logo

HubSpot

Overall Score89/100
4.9Editor Rating
Market Signal 80

#1 of 5 in Chatbots

Customer platform pairing a free CRM with marketing, sales, service, content and data hubs.

Best for: Growing B2B and service businesses that want marketing, sales and support teams working from the same CRM records.

Top-rated in ChatbotsCRM & SalesMarketing AutomationAI features
From $7 per user/mo (annual billing)Free plan
Zendesk logo

Zendesk

Overall Score81/100
4.1Editor Rating
Market Signal 84

#2 of 5 in Chatbots

Customer service suite combining tickets, messaging, voice, help center and resolution-billed AI agents.

Best for: Mid-size and enterprise support teams running email, chat, phone and self-service from one queue who want AI agents billed by resolution.

Top-rated in Live ChatCustomer SupportAI features
From $19 per agent/mo (annual billing)Free trial
Crisp logo

Crisp

Overall Score66/100
4.1Editor Rating
Market Signal 53

#3 of 5 in Chatbots

Customer messaging platform combining shared inbox, live chat and knowledge base.

Best for: Small and mid-sized support or sales teams that want live chat, shared messaging, and automation in one workspace.

Customer SupportAI features
From $45 per workspace/moFree plan
Tidio logo

Tidio

Overall Score65/100
4.3Editor Rating
Market Signal 49

#4 of 5 in Chatbots

Customer service platform combining live chat, Lyro AI Agent, chatbots, and ecommerce helpdesk tools.

Best for: Small ecommerce and online businesses that want live chat plus an AI agent for repetitive support questions.

Top-rated in Lead CaptureCustomer SupportAI MarketingAI features
From $24.17/moFree plan
Intercom logo

Intercom

Overall Score61/100
3.9Editor Rating
Market Signal 50

#5 of 5 in Chatbots

AI customer service platform combining Fin AI Agent, helpdesk and messenger.

Best for: Digital businesses that want AI-first customer support with human handoff and a full service desk behind it.

Customer SupportAI MarketingAI features
From $29 per seat/mo (annual billing), plus $0.99 per Fin outcomeFree trial

Frequently Asked Questions

How is a chatbot builder different from an AI support agent?⌄

A traditional chatbot builder usually follows rules, buttons, conditions, and predefined branches designed by the team. An AI support agent can generate responses from approved knowledge and may interpret a wider range of natural-language requests. Some products now combine both approaches, using structured flows for predictable processes and AI when the conversation cannot be mapped neatly in advance.

When should a chatbot transfer someone to a human?⌄

A handoff is useful when the bot lacks reliable information, the request falls outside its authorized scope, the customer explicitly asks for a person, or a workflow requires specialist judgment. Better implementations pass the existing conversation and collected details to the agent. Teams should configure these cases before launch instead of treating escalation as an exception discovered after deployment.

Can chatbots use information already stored about a customer?⌄

Some can use CRM attributes, conversation history, order data, account details, or other connected information, but access varies by product and integration. This can make answers or routing more relevant, yet it also increases the need for permissions and careful data handling. Buyers should check exactly which fields the chatbot can read, modify, and pass to downstream workflows.

Do any of the tools listed under Chatbots have a free plan?⌄

Yes, HubSpot, Crisp and Tidio all offer a free plan. Free tiers usually come with usage limits, so check whether they cover your volume before relying on them long-term.

Which tool listed under Chatbots has the lowest starting price?⌄

Among the tools listed here whose main product is in this category and whose pricing we've verified, Zendesk has the lowest listed starting price: $19 per agent/mo (annual billing). Starting price isn't the whole picture, so check what's included at that tier before deciding.

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