All Marketing Software

Wappalyzer

Overall Score52/100

3.6Editor Rating

Market Signal 39

Identify the technologies websites are built with.

Best for: Sales, marketing and research teams that need technographic data.

Drag

Overall Score52/100

3.6Editor Rating

Market Signal 38

Gmail shared inbox with Kanban workflows, assignment controls, automation, and AI assistance.

Best for: Google Workspace teams that prefer managing shared email as visual boards with task-like ownership and workflow controls.

AppTweak

Overall Score51/100

3.2Editor Rating

Market Signal 48

App store optimization, Apple Ads management and market data platform for mobile apps.

Best for: Mobile app publishers that run both organic store optimization and Apple Ads campaigns from one workspace.

Adbeat

Overall Score51/100

3.8Editor Rating

Market Signal 34

Competitive intelligence for display and native advertising.

Best for: Media buyers and agencies researching competitors' display advertising.

Pirsch

Overall Score51/100

3.7Editor Rating

Market Signal 34

Cookieless analytics with session analysis, funnels and goals.

Best for: Developers and businesses wanting cookieless analytics with server-side tracking and detailed conversion or session analysis.

Dolphin{anty}

Overall Score51/100

3.7Editor Rating

Market Signal 34

Anti-detect browser built for affiliate marketing and traffic arbitrage.

Best for: Affiliate marketers and media buyers running many ad accounts.

IPVanish

Overall Score50/100

3.4Editor Rating

Market Signal 42

Consumer VPN with WireGuard, kill switch and split tunneling.

Best for: Individuals who want a multi-device VPN with configurable connection and privacy controls.

Phonexa

Overall Score50/100

3.1Editor Rating

Market Signal 48

Performance marketing platform combining call distribution, lead management, email automation, and tracking.

Best for: Performance marketing networks and lead-generation businesses that buy, sell, route, and measure calls and web leads.

CyberGhost VPN

Overall Score49/100

2.7Editor Rating

Market Signal 55

Consumer VPN with specialty servers for streaming, torrenting, gaming, and broad device coverage.

Best for: Individuals who want an easy consumer VPN with dedicated server categories for streaming, downloads, and everyday browsing.

Mullvad VPN

Overall Score49/100

3.1Editor Rating

Market Signal 46

Privacy-focused VPN with WireGuard, multihop and DAITA.

Best for: Privacy-conscious users who want transparent VPN apps and advanced anti-tracking controls.

NerdyData

Overall Score47/100

3.8Editor Rating

Market Signal 23

Source code search engine that finds websites by technology, script, cookie or HTML snippet.

Best for: Sales and research teams building prospect lists of companies that run a specific script or tech stack.

SOAX

Overall Score47/100

3.6Editor Rating

Market Signal 29

Residential and mobile proxy network with IP rotation handled for you.

Best for: Teams that want residential and mobile IPs with rotation managed by the provider.

GoatCounter

Overall Score46/100

3.7Editor Rating

Market Signal 24

Open-source lightweight web analytics storing aggregated statistics without cross-page visitor profiling.

Best for: Small websites and developers wanting lightweight analytics that can be hosted by GoatCounter or on their own infrastructure.

Daasity

Overall Score46/100

3.3Editor Rating

Market Signal 36

Omnichannel analytics for consumer brands that merges ecommerce, Amazon and Nielsen or SPINS retail data.

Best for: CPG brands selling direct on Shopify plus Amazon and grocery or specialty retail that want one view of sell-through.

Klue

Overall Score45/100

2.7Editor Rating

Market Signal 48

Competitive enablement platform for collecting intelligence, building battlecards, and delivering competitor guidance into seller workflows.

Best for: Competitive enablement teams that need battlecards and curated competitor insights embedded into sales and revenue workflows.

Northbeam

Overall Score45/100

2.8Editor Rating

Market Signal 46

Marketing attribution and intelligence for ecommerce growth.

Best for: Ecommerce brands with meaningful multi-channel ad spend.

App Radar

Overall Score45/100

2.9Editor Rating

Market Signal 42

ASO platform from SplitMetrics with keyword tracking and a bulk store listing editor.

Best for: App developers who update store listings in many languages and want to skip the store consoles.

Private Internet Access

Overall Score44/100

2.5Editor Rating

Market Signal 52

Configurable VPN with open-source apps, WireGuard support, split tunneling, and a large server network.

Best for: Privacy-conscious users who want configurable VPN settings, open-source apps, and broad operating-system support.

WhatRuns

Overall Score44/100

3.5Editor Rating

Market Signal 24

Browser extension that reveals a site's CMS, frameworks, plugins, fonts and trackers in one click.

Best for: Developers, designers and marketers who want a quick look at another site's stack while browsing.

Adobe Analytics

Overall Score43/100

2.8Editor Rating

Market Signal 41

Enterprise digital analytics for cross-channel segmentation, attribution, journeys, and reporting.

Best for: Enterprise analytics teams needing detailed cross-channel behavioral analysis and attribution controls.

Crayon

Overall Score42/100

2.7Editor Rating

Market Signal 43

Competitive intelligence platform for monitoring market signals, synthesizing competitor changes, and distributing sales-ready insights.

Best for: Competitive intelligence and enablement teams that need continuous competitor monitoring plus battlecards and distributed market insights.

IPRoyal

Overall Score41/100

2.5Editor Rating

Market Signal 45

Self-service proxy provider with residential, datacenter and mobile proxies.

Best for: Buyers who want pay-as-you-go proxies without a long-term contract.

HockeyStack

Overall Score41/100

2.4Editor Rating

Market Signal 48

B2B revenue data platform with multi-touch attribution.

Best for: B2B marketing and revenue teams measuring the full buyer journey.

GoodAccess

Overall Score40/100

3.6Editor Rating

Market Signal 16

Cloud zero trust access service with dedicated static IP gateways and Access Cards segmentation.

Best for: Small and mid-size businesses without network specialists that need remote staff to reach whitelisted cloud apps from one static IP.

WildJar

Overall Score40/100

3.3Editor Rating

Market Signal 22

Call tracking and conversation intelligence platform focused on attribution, recordings, and lead outcomes.

Best for: Marketing teams and agencies that need campaign-level call attribution and analysis of inbound lead conversations.

Kustomer

Overall Score39/100

2.8Editor Rating

Market Signal 33

Customer-service CRM centered on unified timelines, omnichannel conversations and AI agents.

Best for: Consumer support teams that need a persistent customer timeline across messaging, orders and service conversations.

Glew

Overall Score39/100

2.9Editor Rating

Market Signal 31

Commerce data platform combining automated ELT, a data warehouse and Looker-based reporting for retailers.

Best for: Multi-brand retailers and agencies that sell across web stores, Amazon and retail POS and need one reporting warehouse.

Polar Analytics

Overall Score39/100

2.5Editor Rating

Market Signal 41

Shopify analytics stack with its own Snowflake warehouse, Polar Pixel attribution and incrementality tests.

Best for: Shopify and Shopify Plus brands spending heavily on Meta and Google ads that want attribution and incrementality without a data team.

Marchex

Overall Score39/100

2.7Editor Rating

Market Signal 36

Conversation intelligence platform analyzing customer calls and connecting behavior to marketing and sales outcomes.

Best for: Call-heavy sales and service organizations that need automated conversation analysis tied to performance metrics.

Dixa

Overall Score37/100

2.7Editor Rating

Market Signal 33

Customer service platform unifying messaging channels, routing, knowledge, and agentic AI for support teams.

Best for: Ecommerce and consumer support teams that need omnichannel routing plus AI-assisted customer service.

Rockerbox

Overall Score37/100

2.6Editor Rating

Market Signal 33

Multi-touch attribution, marketing mix modeling and incrementality testing.

Best for: Brands comparing attribution, MMM and incrementality in one place.

Octo Browser

Overall Score36/100

2.7Editor Rating

Market Signal 30

Anti-detect browser for multi-accounting.

Best for: Teams that need isolated browser identities for multiple accounts.