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Adthena: Pricing, Plans & Features

Search intelligence platform tracking competitor ads across Google Ads, ChatGPT ads and AI Overviews.

Overall Score55/100
2.9Editor Rating
Market Signal 64

#6 of 6 in PPC Keyword Research by Overall Score

What Is Adthena?

Adthena monitors the paid search landscape so advertisers can see who bids on their terms, what ad copy rivals run and how market share shifts. Modules cover AI search (AI Overview Impact, LLM Rank Tracking, ChatGPT AdBridge), campaign efficiency for Performance Max and Google Shopping, and brand protection with ad hijacking detection and infringement takedowns. An AI analyst called Arlo answers questions about the data.

Best for: Enterprise brands and digital agencies running large Google Ads programs that need to police brand bidding by competitors and affiliates.
2.9
out of 5

Editor Rating

Calculated from facts we verified on Adthena's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 55 that orders our lists.

  • Pricing transparency4.3
  • Entry cost2.0
  • Free access4.0
  • Platforms & API2.0
  • Support2.0
  • Integrations2.0
  • Security & compliance3.0

Dimensions without verified data count as a neutral 2.5. Facts checked October 14, 2026. How the rating works

64
Moderate

Market Signal

Real data

Computed from Ahrefs + Semrush data about Adthena's own website. Not an assessment of the product itself. How this works →

Market Strength

58

Where it stands today

Momentum

86 Cooling ↓

Where it’s heading

Data Confidence

Medium

How much to trust it

  • Traffic Strength
    79
  • Search Visibility
    53
  • Authority
    39
  • Brand & Market Presence
    48

Tick mark = category average.

Compared with 27 tracked Paid Advertising tools. Data through September 2026, pulled October 13, 2026.

Adthena Features

  • Market Share and Market Shift Alerts
  • Ad Copy Insights on competitor messaging
  • Ad Hijacking Detection and Infringement Takedown
  • Performance Max and Google Shopping Insights
  • AI Overview Impact and LLM Rank Tracking
  • ChatGPT AdBridge for ChatGPT ads

Adthena Pricing

PlanMonthlyAnnual (mo)Includes
AI Overview Insights$350Not listed
  • $350/mo, self-serve
ChatGPT Ads Intelligence$399Not listed
  • $399/mo, self-serve
Brand Market ViewCustomCustom
    Category Market ViewCustomCustom
      Whole Market ViewCustomCustom

        Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Adthena's website before purchasing.

        Adthena Integrations

        No major integrations documented.

        Customer Support

        Not yet documented.

        Adthena at a Glance

        Platforms
        Web

        Tools like Adthena

        • Semrush logo
          Semrush

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        • Google Keyword Planner logo
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          Keyword research tool inside Google Ads with search volumes, bid estimates and forecasts.

        • SpyFu logo
          SpyFu

          Competitor PPC and SEO research with historical ad data.

        • WordStream (free tools) logo
          WordStream (free tools)

          Free Google Ads grader and keyword tool from WordStream by LocaliQ, with industry benchmarks.

        • Serpstat logo
          Serpstat

          SEO and PPC research platform covering keywords, rankings, backlinks and audits.

        Frequently Asked Questions

        Does Adthena have a free trial or free plan?⌄

        Adthena doesn't have a permanently free plan, but offers a free trial (21 days) of its paid plans.

        How much does Adthena cost?⌄

        Adthena starts at $350/mo on its AI Overview Insights plan. Pricing was last checked October 14, 2026. Always confirm current pricing on the vendor's site before purchasing.

        Last updated: October 14, 2026Details checked: October 13, 2026Pricing checked: October 14, 2026