Keyword Insights: Pricing, Features & Alternatives

SERP-based keyword clustering with content briefs, intent analysis, and AI writing.

Overall Score40/100

2.9Editor Rating

Market Signal 33

AI features

#6 of 7 in Keyword Clustering by Overall Score

What Is Keyword Insights?

Keyword Insights turns keyword sets into SERP-based clusters, identifies search intent, and builds content briefs from live ranking data. Its workflow also includes Keyword Discovery, Topical Clusters, competitor visibility, an AI Writer Assistant, and a Public API, with WordPress and Google Search Console integrations listed by the vendor.

Best for: SEO teams and agencies planning topic clusters, content briefs, and search-intent-led editorial roadmaps.

Keyword Insights links keyword discovery to SERP-based clustering and subsequent content planning. Once terms are grouped, an editor can work from a brief based on the results for that cluster instead of drafting one page per phrase. The platform also distinguishes intent and ranking-page type, useful when a commerce category and an informational guide target similar wording.

2.9

out of 5

Editor Rating

Calculated from facts we verified on Keyword Insights's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 40 that orders our lists.

Pricing transparency5.0
Entry cost3.0
Free access1.5
Platforms & API3.5
Support2.0
IntegrationsNot scored
Security & compliance1.5

Dimensions without verified data count as a neutral 2.5. Facts checked October 14, 2026. How the rating works

Modest

Market Signal

Real data

Computed from Ahrefs + Semrush data about Keyword Insights's own website. Not an assessment of the product itself. How this works →

Market Strength

Where it stands today

Momentum

35 Mixed ↕

Ahrefs and Semrush disagree on direction

Data Confidence

High

How much to trust it

Traffic Strength
32
Search Visibility
31
Authority
38
Brand & Market Presence
28

Tick mark = category average.

Compared with 43 tracked SEO software tools. Data through September 2026, pulled October 6, 2026.

Keyword Insights ranks #42 of 43 by momentum in our data study, The SEO tools gaining the most search visibility in 2026.

Who Is It Best For?

Content agencies converting research lists into briefs
SEO teams grouping questions by search intent

Who Should Avoid It?

Backlink specialists who need referring-domain audits

Use Cases

Group keywords by live SERPs
Generate content briefs
Research search intent
Discover related queries

Keyword Insights Features

Keyword Discovery
SERP-based Keyword Clustering
Search Intent classification
Topical Clusters
Content Briefs
AI Writer Assistant

Keyword Insights Pricing

Plan	Monthly	Annual (mo)
Basic	$58	Not listed
Professional	$99	Not listed

Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Keyword Insights' website before purchasing.

Keyword Insights Integrations

Google Search Console, WordPress

Customer Support

Knowledge Base

Keyword Insights at a Glance

Built for: Small Business
Platforms: Web, WordPress Plugin, API
Languages: English

Keyword Insights Alternatives

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Positive Surfer (formerly Surfer SEO)

Overall Score57/100

3.4Editor Rating

Market Signal 54

From $49/mo (annual billing)Free trial

Why choose it: Content and SEO teams that publish articles at volume and want each draft scored against current search results before it goes live.

Strengths

• Content Score grades a draft live against pages ranking for the target query.
• Content Audit uses Search Console data to flag pages ranking 4th to 20th.

Limitations

• WordPress and Google Docs integrations start at the Standard plan, not Discovery.
• API access and the Zapier integration are limited to Peace of Mind and Enterprise.

Read Review Visit Site

Keyword Cupid

Overall Score44/100

3.5Editor Rating

Market Signal 26

From $9.99/moFree trial

Why choose it: SEO professionals and agencies turning large keyword exports into page groups, topical silos, and internal-linking plans.

Read Review Visit Site

KeyClusters

Market Signal 26

See pricing

Why choose it: SEOs who want straightforward live-SERP keyword clustering without a recurring subscription.

Read Review Visit Site

More tools like Keyword Insights

Semrush
Search marketing suite covering SEO research, rank tracking, site audits and AI answer visibility.
Ahrefs
SEO research suite for backlinks, keywords and competitors, plus Brand Radar AI tracking.
SE Ranking
SEO platform pairing ZIP-level rank tracking with AI search visibility monitoring.
Serpstat
SEO and PPC research platform covering keywords, rankings, backlinks and audits.

Frequently Asked Questions

Does Keyword Insights have a free trial or free plan?⌄

Keyword Insights doesn't currently offer a free plan or free trial.

How much does Keyword Insights cost?⌄

Keyword Insights starts at $58/mo on its Basic plan. Pricing was last checked October 14, 2026. Always confirm current pricing on the vendor's site before purchasing.

What are the best alternatives to Keyword Insights?⌄

Commonly considered alternatives include Positive Surfer (formerly Surfer SEO), Keyword Cupid and KeyClusters. The Alternatives section on this page shows what each one is best at and its starting price.

Last updated: October 14, 2026Details checked: October 6, 2026Pricing checked: October 14, 2026