Microsoft Power BI
Why choose it: Organizations using Microsoft data services and needing governed self-service business intelligence.

Business dashboard platform offering Klips visual dashboards alongside the newer PowerMetrics analytics product.
#6 of 11 in Marketing Dashboards by Overall Score
Klipfolio continues to support its Klips dashboard product while the company's newer analytics experience is branded PowerMetrics. Klips lets teams connect data sources and build customized dashboard visualizations, while PowerMetrics focuses on metric-centered analytics; current documentation still covers Klips connectors such as Google BigQuery and the Klipfolio integration catalog remains active for dashboard data sources.
Klips remains the configurable dashboard product even as Klipfolio promotes its separate PowerMetrics experience. Teams can bring in API data and construct their own visualization logic, then show charts on TVs or share scheduled PDFs; this requires more deliberate metric and presentation setup than a preassembled agency report template.
Calculated from facts we verified on Klipfolio's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 57 that orders our lists.
Dimensions without verified data count as a neutral 2.5. Facts checked October 14, 2026. How the rating works
Computed from Ahrefs + Semrush data about Klipfolio's own website. Not an assessment of the product itself. How this works →
Market Strength
56
Where it stands today
Momentum
26 Declining ↓↓
Where it’s heading
Data Confidence
Medium
How much to trust it
Tick mark = category average.
Compared with 12 tracked Marketing Reporting tools (a small set, so read it as directional). Data through September 2026, pulled October 12, 2026.
| Plan | Monthly | Annual (mo) | Includes |
|---|---|---|---|
| Base | $140 | $120 |
|
| Grow | $220 | $190 |
|
| Team | $350 | $310 |
|
| Team+ | $690 | $600 |
|
| Custom | Custom | Custom |
|
Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Klipfolio's website before purchasing.
Google BigQuery, Google Analytics, Google Ads, Salesforce, HubSpot, Facebook, Excel, REST APIs
Help center, Community forum, Email
Why choose it: Organizations using Microsoft data services and needing governed self-service business intelligence.
Why choose it: Agencies and business teams that want executive scorecards and KPI monitoring across marketing, sales, finance, and operations data.
Why choose it: Agencies and consultants that need straightforward recurring marketing reports combining KPIs from several client data sources.
Why choose it: Digital marketing agencies that need repeatable client dashboards and scheduled reports across many marketing channels and accounts.
Marketing data hub for collecting, storing and normalizing cross-channel marketing data.
Marketing operations platform combining data ingestion, transformation and dashboards.
Marketing data and reporting platform for source connections, transformation, dashboards, and automated client reports.
Google Cloud BI platform with LookML semantic modeling, governed metrics and embedded analytics.
Google's free report builder for dashboards on Analytics, Ads, Search Console, BigQuery and Sheets data.
Visual analytics platform for building dashboards, preparing data and sending metric digests.
Klipfolio doesn't have a permanently free plan, but offers a free trial (14 days) of its paid plans.
Klipfolio starts at $120/mo (annual billing) on its Base plan. Pricing was last checked October 14, 2026. Always confirm current pricing on the vendor's site before purchasing.
Commonly considered alternatives include Microsoft Power BI, Databox, DashThis and AgencyAnalytics. The Alternatives section on this page shows what each one is best at and its starting price.