Why choose it: Social media teams and agencies that need shared publishing, inbox management, listening, approvals, and client-ready performance reporting.

Loomly: Pricing, Plans & Features
Social media management platform for content calendars, approvals and publishing.
#5 of 7 in Content Planning by Overall Score
What Is Loomly?
Loomly provides a collaborative calendar for planning, creating, approving, publishing, and measuring social content. Teams can use post ideas and optimization tips, asset libraries, approval workflows, automated publishing, interaction management, and analytics, while integrations connect major social networks and advertising destinations so content operations can be coordinated from a common calendar.
Loomly lets agencies keep drafts hidden from clients until a post reaches the approval stage, and comments can remain private to tagged collaborators. Its Post View retains copy revision history and tracks post-state changes. Instagram Creator accounts connected through a Facebook Page can automate supported feed posts, but Creator Stories still require reminder-based manual publication.
Editor Rating
Calculated from facts we verified on Loomly's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 50 that orders our lists.
- Pricing transparency4.8
- Entry cost3.0
- Free access3.5
- Platforms & API4.0
- Support2.0
- Integrations3.0
- Security & compliance3.0
Dimensions without verified data count as a neutral 2.5. Facts checked October 12, 2026. How the rating works
Market Signal
Real dataComputed from Ahrefs + Semrush data about Loomly's own website. Not an assessment of the product itself. How this works →
Market Strength
38
Where it stands today
Momentum
50 Declining ↓↓
Where it’s heading
Data Confidence
Medium
How much to trust it
- Traffic Strength39
- Search Visibility39
- Authority38
- Brand & Market Presence32
Tick mark = category average.
Compared with 29 tracked Social Media tools. Data through September 2026, pulled October 12, 2026.
Who Is It Best For?
- Agencies needing private internal comments before client review
- Brand teams requiring multiple approval stages for posts
- Instagram teams scheduling mixed-media carousels
Who Should Avoid It?
- Personal Instagram accounts requiring direct automated publication
- Teams requiring native Instagram Story stickers through an external scheduler
Use Cases
- Route drafts to designated client approvers
- Hide internal comments from clients
- Reorder Instagram carousel media per channel
- Export post plans for offline approval
Loomly Features
- Social content calendar
- Post Ideas
- Approval workflows
- Content asset library
- Automated publishing
- Social analytics
Loomly Pricing
| Plan | Monthly | Annual (mo) |
|---|---|---|
| Starter | $65 | Not listed |
| Enterprise | Custom | Custom |
Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Loomly's website before purchasing.
Loomly Integrations
Facebook, Instagram, LinkedIn, TikTok, Pinterest, YouTube, Snapchat
Customer Support
Help center
Loomly at a Glance
- Built for
- Small Business, Enterprise
- Platforms
- Web, iOS, Android
- Languages
- English
Loomly Alternatives
Planable
Why choose it: Agencies and in-house social teams that need structured review and approval before posts go live.
Why choose it: Creators and brand social teams that plan visual posts across Instagram, TikTok and Pinterest and send followers to shoppable bio links.
Strengths
- • One calendar schedules posts to eight networks, including Threads and Snapchat.
- • The Instagram feed preview shows how scheduled posts will sit in the grid.
Limitations
- • Starter allows one user and 30 posts per profile each month.
- • Approval workflows and the social inbox start at the Growth plan.
Why choose it: Agencies managing multiple social-media clients that need approvals, shared calendars, engagement, and branded reporting.
More tools like Loomly
BufferSocial media scheduler with a comment inbox, analytics and a link-in-bio page, billed per channel.
Sprout SocialSocial media management suite with a unified Smart Inbox, publishing, review management and add-on listening.
HootsuiteSocial media management suite split into Perch, Nest, Lumen and Parliament apps.
Zoho SocialSocial media manager with publishing, monitoring, team collaboration and CRM connections.
MetricoolSocial media and advertising management platform for planning, publishing and analytics.
SocialPilotSocial media management platform for scheduling, engagement and approvals.
Frequently Asked Questions
Does Loomly have a free trial or free plan?⌄
Loomly doesn't have a permanently free plan, but offers a free trial of its paid plans.
How much does Loomly cost?⌄
Loomly starts at $65/mo on its Starter plan. Pricing was last checked September 28, 2026. Always confirm current pricing on the vendor's site before purchasing.
What are the best alternatives to Loomly?⌄
Commonly considered alternatives include Agorapulse, Planable, Later and Sendible. The Alternatives section on this page shows what each one is best at and its starting price.