Privy
Shopify-focused conversion and retention platform combining popups, email and SMS.
Best for: Growing Shopify merchants that want list capture, cart recovery, email, and SMS driven by store behavior.
Search and filter 812 marketing tools by category, price, business type, and features.
Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 6 to 19, 2026. How we score
187 tools · page 5 of 6
Shopify-focused conversion and retention platform combining popups, email and SMS.
Best for: Growing Shopify merchants that want list capture, cart recovery, email, and SMS driven by store behavior.
WordPress security platform focused on vulnerability intelligence, virtual patching, and plugin-level protection.
Best for: WordPress site owners, agencies, and hosting providers that want vulnerability-focused protection and virtual patches for plugins and themes.
Portfolio website builder for photographers and artists with client proofing galleries and a commission-free store.
Best for: Wedding and portrait photographers who deliver proofs to clients and sell prints from the same site that hosts their portfolio.
Open-source publishing platform with newsletters, memberships, subscriptions, analytics, and extensible APIs.
Best for: Independent publishers, newsletters, and membership businesses that want website publishing, email delivery, and paid subscriptions under their own brand.
Continuous vulnerability management platform for external infrastructure, cloud environments, and web applications.
Best for: Small and midsize security teams that need recurring vulnerability scanning and prioritization across external infrastructure and cloud assets.
WordPress site-building suite combining a theme, block library, templates, and ecommerce extensions.
Best for: WordPress creators and agencies that want a theme-and-block toolkit with reusable design controls and WooCommerce support.
Residential and mobile proxy network with IP rotation handled for you.
Best for: Teams that want residential and mobile IPs with rotation managed by the provider.
Lightweight WordPress SEO plugin automating metadata, schema, sitemaps, redirects, and image alt text.
Best for: WordPress sites that want minimal-setup SEO automation while retaining compatibility with major builders and multilingual plugins.
WordPress caching plugin with preload, minification and lazy loading.
Best for: WordPress site owners wanting straightforward page caching with optional image, JavaScript, and database optimization.
WordPress backup plugin with scheduled jobs, restores and cloud destinations.
Best for: WordPress administrators who want scheduled backups sent to several cloud or self-managed storage destinations.
Open-source lightweight web analytics storing aggregated statistics without cross-page visitor profiling.
Best for: Small websites and developers wanting lightweight analytics that can be hosted by GoatCounter or on their own infrastructure.
Omnichannel analytics for consumer brands that merges ecommerce, Amazon and Nielsen or SPINS retail data.
Best for: CPG brands selling direct on Shopify plus Amazon and grocery or specialty retail that want one view of sell-through.
Developer-oriented WordPress form builder with calculations, MCP control, encryption, and extensive native integrations.
Best for: WordPress developers building complex forms that need advanced logic, calculations, integrations, or AI-assisted management.
Self-hosted WordPress affiliate plugin with referral tracking, commissions, affiliate portals, and bulk payouts.
Best for: WordPress stores and membership sites that want an affiliate program managed inside their own website.
Continuous pentest platform pairing AI-driven DAST scanning with expert-led penetration testing.
Best for: SaaS companies and engineering teams that need recurring pentests and compliance-ready reports for SOC 2 or ISO 27001 audits.
Marketing attribution and intelligence for ecommerce growth.
Best for: Ecommerce brands with meaningful multi-channel ad spend.
Configurable VPN with open-source apps, WireGuard support, split tunneling, and a large server network.
Best for: Privacy-conscious users who want configurable VPN settings, open-source apps, and broad operating-system support.
Application security platform covering web, API and mobile.
Best for: Security teams that need coordinated testing and monitoring across web applications, APIs, mobile apps, and exposed digital assets.
WordPress affiliate-program plugin with referral tracking, smart commissions and dashboards.
Best for: WordPress ecommerce, membership, course, and lead-generation businesses that want to operate their own affiliate program.
External attack-surface and application security testing driven by automated scans and security researcher findings.
Best for: Application-security and security teams that need continuous testing of internet-facing web assets and externally exposed attack surfaces.
Enterprise digital analytics for cross-channel segmentation, attribution, journeys, and reporting.
Best for: Enterprise analytics teams needing detailed cross-channel behavioral analysis and attribution controls.
AI website builder with a white-label CMS and Stripe client billing for agencies.
Best for: Small web agencies that build sites for clients and want to hand over a branded editing dashboard and bill clients from it.
Onsite messaging platform with targeted campaigns, revenue attribution, forms, and ecommerce-focused personalization.
Best for: Ecommerce teams that want targeted onsite messages with lead synchronization and campaign-level revenue measurement.
Portfolio site builder for visual creatives with Workflow tools for contracts, proofing and file transfers.
Best for: Working photographers and filmmakers who want their portfolio, client contracts and proof delivery managed in one place.
Self-service proxy provider with residential, datacenter and mobile proxies.
Best for: Buyers who want pay-as-you-go proxies without a long-term contract.
B2B revenue data platform with multi-touch attribution.
Best for: B2B marketing and revenue teams measuring the full buyer journey.
Funnel builder combining checkout, CRM and email.
Best for: Creators, coaches, ecommerce sellers, and small businesses that want funnels connected directly to checkout, follow-up, CRM, and digital products.
Landing-page builder with AI creation, split testing, heatmaps, and direct marketing integrations.
Best for: Small businesses and marketers that need landing pages they can publish, test, and connect to an existing marketing stack.
Cloud zero trust access service with dedicated static IP gateways and Access Cards segmentation.
Best for: Small and mid-size businesses without network specialists that need remote staff to reach whitelisted cloud apps from one static IP.
Block-based online portfolio builder for designers and illustrators with unlimited media uploads and 4K video.
Best for: Illustrators, 3D artists and motion designers who need a quick portfolio that handles large video and image files.
WordPress performance plugin with cache preloading, unused-CSS removal, delayed JavaScript, and lazy rendering.
Best for: WordPress site owners who want detailed front-end performance controls without configuring multiple separate optimization plugins.
WordPress backup and migration plugin with scheduled backups, remote storage and restores.
Best for: WordPress site owners and agencies that need scheduled off-site backups plus reliable restore and migration tools.
Commerce data platform combining automated ELT, a data warehouse and Looker-based reporting for retailers.
Best for: Multi-brand retailers and agencies that sell across web stores, Amazon and retail POS and need one reporting warehouse.
Shopify analytics stack with its own Snowflake warehouse, Polar Pixel attribution and incrementality tests.
Best for: Shopify and Shopify Plus brands spending heavily on Meta and Google ads that want attribution and incrementality without a data team.
AI-powered ecommerce personalization, merchandising and search.
Best for: Mid-size and enterprise ecommerce brands personalizing the storefront.
Sectigo-owned website security service that scans for malware, removes infections and patches vulnerabilities.
Best for: Small business and WordPress site owners who want malware cleanup handled for them after a hack.