Sprinklr: Pricing, Plans & Features

Unified customer-experience platform spanning social, insights and marketing.

Overall Score55/100

3.0Editor Rating

Market Signal 62

AI features

#4 of 8 in Social Listening by Overall Score

What Is Sprinklr?

Sprinklr's Unified-CXM platform brings customer-facing functions and experience data into a single enterprise environment. It combines social publishing and engagement, listening, advertising, service, and consumer intelligence while using domain-specific AI across workflows. The platform supports 100+ integrations and REST APIs for connecting CRM, ecommerce, analytics, feedback, and other enterprise systems.

Best for: Large enterprises consolidating social, customer care, marketing, and consumer intelligence workflows.

Sprinklr lets administrators configure tiered approval paths that an outgoing message must traverse before publication. Paths can be selected in the publishing interface or imposed through outbound rules, which is relevant when legal review varies by brand or region. Its user-generated-content board separately handles permissions and reshare approvals, making this workflow broader than ordinary draft scheduling.

3.0

out of 5

Editor Rating

Calculated from facts we verified on Sprinklr's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 55 that orders our lists.

Pricing transparency2.0
Entry costNot scored
Free access1.5
Platforms & API2.5
Support4.0
Integrations4.0
Security & compliance5.0

Dimensions without verified data count as a neutral 2.5. Facts checked October 14, 2026. How the rating works

Moderate

Market Signal

Real data

Computed from Ahrefs + Semrush data about Sprinklr's own website. Not an assessment of the product itself. How this works →

Market Strength

Where it stands today

Momentum

67 Cooling ↓

Where it’s heading

Data Confidence

Medium

How much to trust it

Traffic Strength
61
Search Visibility
64
Authority
55
Brand & Market Presence
62

Tick mark = category average.

Compared with 29 tracked Social Media tools. Data through September 2026, pulled October 6, 2026.

Who Is It Best For?

Global enterprises enforcing regional social publishing approvals
Regulated brands requiring multi-stage content clearance
Customer-experience teams coordinating owned and earned social content

Who Should Avoid It?

Solo creators requiring a simple consumer posting calendar
Organizations unwilling to design a formal enterprise approval process

Use Cases

Enforce tiered approvals on social broadcasts
Route outgoing content to legal reviewers
Review user-generated material before resharing
Apply compliance checks to scheduled content

Sprinklr Features

Unified-CXM workspace
Social listening
Publishing and engagement
Smart Alerts
Sprinklr Copilot
Omnichannel service

Sprinklr Pricing

Plan	Monthly	Annual (mo)
Enterprise	Custom	Custom

Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Sprinklr's website before purchasing.

Sprinklr Integrations

Salesforce, ServiceNow, Adobe, CRM systems, Ecommerce systems

Customer Support

Help center, Community forum, Phone

Sprinklr at a Glance

Founded: 2009
Headquarters: New York City, United States
Built for: Mid-Market, Enterprise
Platforms: Web, API
Languages: English, French, Spanish, German, Japanese, Arabic

Sprinklr Alternatives

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Sprout Social

Overall Score72/100

3.9Editor Rating

Market Signal 70

From $79 per seat/mo (annual billing)Free trial

Why choose it: Brand and customer care teams handling high volumes of social messages who need inbox workflows connected to a CRM or helpdesk.

Strengths

• Smart Inbox gathers comments, mentions and DMs from many networks into one queue.
• Review management covers Yelp, Trustpilot, Glassdoor and both app stores on all plans.

Limitations

• Essentials and Standard plans are capped at five social profiles.
• Helpdesk and CRM integrations such as Zendesk and Salesforce require the Advanced plan.

Read Review Visit Site

Hootsuite

Overall Score70/100

3.8Editor Rating

Market Signal 68

From $99 per user/mo (annual billing)Free trial

Why choose it: Brand and agency social teams that publish, answer messages and monitor conversations across many networks, with approvals before posts go out.

Strengths

• Separate apps for publishing (Perch), care (Nest), listening (Lumen) and advocacy (Parliament).
• Lumen listening, built on Talkwalker, tracks sentiment, trends and competitor share of voice.

Limitations

• No free plan is offered.
• The Standard plan caps management at 10 social accounts.

Read Review Visit Site

Agorapulse

Overall Score65/100

4.2Editor Rating

Market Signal 50

From $99 per user/moFree plan

Why choose it: Social media teams and agencies that need shared publishing, inbox management, listening, approvals, and client-ready performance reporting.

Read Review Visit Site

Brandwatch

Overall Score44/100

2.7Editor Rating

Market Signal 47

Custom pricing

Why choose it: Consumer-insights and social teams tracking brand conversation, sentiment, and emerging issues.

Read Review Visit Site

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Frequently Asked Questions

Does Sprinklr have a free trial or free plan?⌄

Sprinklr doesn't currently offer a free plan or free trial.

How much does Sprinklr cost?⌄

Sprinklr uses custom/quote-based pricing. Contact the vendor directly for a quote.

What are the best alternatives to Sprinklr?⌄

Commonly considered alternatives include Sprout Social, Hootsuite, Agorapulse and Brandwatch. The Alternatives section on this page shows what each one is best at and its starting price.

Last updated: October 14, 2026Details checked: October 6, 2026Pricing checked: October 14, 2026