Search and filter 812 marketing tools by category, price, business type, and features.
Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 6 to 19, 2026. How we score
11 tools
Email marketing platform with automation flows, segmentation, landing pages and a marketing CRM.
Best for: Small and growing businesses that want newsletters, automated sequences and audience segmentation from one email-first platform.
Email, SMS and WhatsApp marketing platform with a transactional messaging API and sales CRM.
Best for: Small and midsize businesses that want marketing email, transactional messaging and a basic sales CRM from one vendor.
Heatmaps, session recordings, and on-site surveys.
Best for: Teams that want to visually understand user behavior alongside quantitative analytics.
B2C CRM for ecommerce email, SMS and push, with predictive customer analytics.
Best for: Ecommerce brands that want email, SMS and support data tied to purchase history in one customer profile.
Email marketing platform with newsletters, automation and landing pages.
Best for: Creators, small businesses, and lean marketing teams that need straightforward email campaigns, automations, signup pages, and audience growth tools.
Free, open-source WordPress plugin that adds a store, checkout and extension marketplace to a site.
Best for: Businesses already running WordPress that want full control over their store, hosting and choice of payment gateway.
Google's event-based analytics for websites and apps, with a paid Analytics 360 edition.
Best for: Businesses of any size that want web and app measurement tied directly to Google Ads, Search Console and BigQuery.
AI analytics and attribution platform for ecommerce brands.
Best for: Direct-to-consumer ecommerce brands measuring paid marketing performance.
Funnel builder for lead capture and ecommerce popups, forms and quizzes.
Best for: Ecommerce and B2B marketers capturing leads on-site.
Open-source ecommerce software with hosted options and a marketplace for store modules and themes.
Best for: Merchants and agencies that want an extensible ecommerce platform with open-source control and a large module marketplace.
Behavior analytics suite combining session replay, heatmaps and friction detection.
Best for: Conversion, UX, and ecommerce teams that want session-level evidence alongside funnels, forms, and automated friction detection.