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Campaign Monitor: Pricing, Features & Alternatives

Email campaign platform with automated journeys, transactional messaging, and branded design.

Overall Score62/100
3.6Editor Rating
Market Signal 59

#2 of 8 in Email Design by Overall Score

What Is Campaign Monitor?

Campaign Monitor focuses on email marketing, automated customer journeys, and transactional messaging. Its journey designer supports triggers, timing, conditional paths, and personalized content, while transactional email can be sent through API or SMTP and designed with the same email-building tools used for campaigns. The product also includes landing pages, signup forms, and a website builder.

Best for: Brands and agencies that prioritize polished email design plus lifecycle and transactional messaging.

Campaign Monitor offers agency-oriented account management alongside its customer-journey designer, allowing client-facing teams to organize campaigns without mixing every brand into one list. Transactional email is a separate communication use case from marketing broadcasts. Buyers should examine account permissions and how customer data arrives from ecommerce or CRM systems before moving multiple clients.

3.6
out of 5

Editor Rating

Calculated from facts we verified on Campaign Monitor's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 62 that orders our lists.

  • Pricing transparency4.8
  • Entry cost3.0
  • Free access4.0
  • Platforms & API2.5
  • Support3.0
  • Integrations3.0
  • Security & compliance4.0

Dimensions without verified data count as a neutral 2.5. Facts checked October 14, 2026. How the rating works

59
Moderate

Market Signal

Real data

Computed from Ahrefs + Semrush data about Campaign Monitor's own website. Not an assessment of the product itself. How this works →

Market Strength

65

Where it stands today

Momentum

40 Declining ↓↓

Where it’s heading

Data Confidence

Medium

How much to trust it

  • Traffic Strength
    64
  • Search Visibility
    65
  • Authority
    70
  • Brand & Market Presence
    62

Tick mark = category average.

Compared with 42 tracked Email Marketing tools. Data through September 2026, pulled October 6, 2026.

Who Is It Best For?

  • Agencies sending branded campaigns for several clients
  • Retail marketers designing visual customer journeys

Who Should Avoid It?

  • Businesses needing full subscription-billing infrastructure

Use Cases

  • Send branded newsletter campaigns
  • Build event-triggered journeys
  • Manage client template libraries
  • Analyze email engagement

Campaign Monitor Features

  • Drag-and-drop email builder
  • Automated Customer Journeys
  • Transactional email
  • Subscriber segmentation
  • Signup forms
  • Website Builder

Campaign Monitor Pricing

PlanMonthlyAnnual (mo)Includes
Lite$11.70Not listed
  • Priced per month (annual billing)
EnterpriseCustomCustom

    Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Campaign Monitor's website before purchasing.

    Campaign Monitor Integrations

    No major integrations documented.

    Customer Support

    Email, Help center

    Campaign Monitor at a Glance

    Founded
    2004
    Built for
    Small Business, Mid-Market, Enterprise
    Platforms
    Web, API
    Languages
    English

    Campaign Monitor Alternatives

    Mailchimp logo

    Mailchimp

    Overall Score88/100
    4.8Editor Rating
    Market Signal 81
    From $13/mo (varies by contacts)Free plan

    Why choose it: Small and growing businesses that want newsletters, automated sequences and audience segmentation from one email-first platform.

    Strengths

    • • Free plan supports up to 250 contacts with popup forms and core tools.
    • • Standard adds up to 200 automation flows, multivariate testing and predictive segmentation.

    Limitations

    • • Free plan has no automation flows or email scheduling and caps sends at 500 monthly.
    • • Essentials limits automation flows to four steps.
    Read ReviewVisit Site
    Constant Contact logo

    Constant Contact

    Overall Score73/100
    4.1Editor Rating
    Market Signal 70
    From $10.20/mo (annual billing)Free trial

    Why choose it: Small businesses that send regular newsletters and also need event registration or simple Shopify email automations.

    Strengths

    • • Event registration supports paid tickets, promo codes and add-ons with PayPal or Stripe checkout.
    • • Every activated event gets an automatic landing page and registration link.

    Limitations

    • • SMS is available only to US and Australian customers with a valid tax ID.
    • • The Lite plan is limited to a single user.
    Read ReviewVisit Site
    GetResponse logo

    GetResponse

    Overall Score67/100
    3.9Editor Rating
    Market Signal 62
    From $15.58/mo (annual billing)Free trial

    Why choose it: Small businesses, creators, and ecommerce teams that want email automation plus landing pages, webinars, or paid content tools.

    Read ReviewVisit Site
    Campaigner logo

    Campaigner

    Overall Score52/100
    3.5Editor Rating
    Market Signal 43
    From $14/moFree trial

    Why choose it: Marketers who need advanced email automation, testing and segmentation, including ecommerce and SMS follow-up.

    Read ReviewVisit Site

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    Frequently Asked Questions

    Does Campaign Monitor have a free trial or free plan?⌄

    Campaign Monitor doesn't have a permanently free plan, but offers a free trial (30 days) of its paid plans.

    How much does Campaign Monitor cost?⌄

    Campaign Monitor starts at $11.70/mo (annual billing) on its Lite plan. Pricing was last checked October 14, 2026. Always confirm current pricing on the vendor's site before purchasing.

    What are the best alternatives to Campaign Monitor?⌄

    Commonly considered alternatives include Mailchimp, Constant Contact, GetResponse and Campaigner. The Alternatives section on this page shows what each one is best at and its starting price.

    Last updated: October 14, 2026Details checked: October 6, 2026Pricing checked: October 14, 2026