Email marketing for small businesses with landing pages, automations, ecommerce, and push.
#10 of 18 in Email Automation by Overall Score
AWeber combines email campaigns with landing pages, subscriber automations, ecommerce pages, web push notifications, and list-growth tools. Users can build signup forms, use AI-assisted writing, sell products or subscriptions through Stripe-enabled pages, and connect the account to hundreds of outside tools including Shopify, WordPress, PayPal, Facebook, and Zapier.
AWeber's follow-up campaigns can send a prewritten sequence after someone joins a list, while its landing-page builder collects subscribers without requiring a separate website platform. Tags help sort contacts for later targeting. Buyers seeking advanced revenue attribution or elaborate B2B CRM workflows should compare those needs against its emphasis on creator and small-business email.
Calculated from facts we verified on AWeber's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 63 that orders our lists.
Dimensions without verified data count as a neutral 2.5. Facts checked October 14, 2026. How the rating works
Computed from Ahrefs + Semrush data about AWeber's own website. Not an assessment of the product itself. How this works →
Market Strength
50
Where it stands today
Momentum
62 Cooling ↓
Where it’s heading
Data Confidence
Medium
How much to trust it
Tick mark = category average.
Compared with 42 tracked Email Marketing tools. Data through September 2026, pulled October 6, 2026.
| Plan | Monthly | Annual (mo) | Includes |
|---|---|---|---|
| Lite | $15 | $12.50 |
|
| Plus | $30 | $20 |
|
| Done For You | $30 | $20 |
|
| High volume (100,000+ subscribers) | Custom | Custom |
|
Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on AWeber's website before purchasing.
Shopify, WordPress, PayPal, Facebook, Zapier, Stripe
Email, Live chat, Phone, Help center, Community forum, Video tutorials
Why choose it: Creators, small businesses, and lean marketing teams that need straightforward email campaigns, automations, signup pages, and audience growth tools.
Why choose it: Small businesses that send regular newsletters and also need event registration or simple Shopify email automations.
Strengths
Limitations
Why choose it: Creators, nonprofits and small businesses that need straightforward newsletter sending and subscriber growth tools.
Why choose it: Small businesses and nonprofits that need email campaigns, visual automation and lead-capture pages.
Email campaign platform with automated journeys, transactional messaging, and branded design.
Open-source publishing platform with newsletters, memberships, subscriptions, analytics, and extensible APIs.
Email marketing platform with automation flows, segmentation, landing pages and a marketing CRM.
Email, SMS and WhatsApp marketing platform with a transactional messaging API and sales CRM.
Newsletter and publishing network with paid subscriptions, podcasts, video, Notes and subscriber chat.
Email platform combining campaign design, transactional sending and automation.
AWeber doesn't have a permanently free plan, but offers a free trial (14 days) of its paid plans.
AWeber starts at $12.50/mo (annual billing), 0-500 subscribers on its Lite plan. Pricing was last checked October 14, 2026. Always confirm current pricing on the vendor's site before purchasing.
Commonly considered alternatives include MailerLite, Constant Contact, EmailOctopus and Benchmark Email. The Alternatives section on this page shows what each one is best at and its starting price.
