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Lusha: Pricing, Features & Alternatives

B2B sales intelligence platform for contact discovery, buyer signals and enrichment.

Overall Score66/100
4.3Editor Rating
Market Signal 50

#2 of 6 in Prospecting by Overall Score

What Is Lusha?

Lusha gives sales and revenue teams access to business contact and company data through search, browser prospecting, CRM enrichment, and API workflows. Users can build prospect lists, reveal phone numbers and emails, apply company or role filters, monitor selected buying signals, and push records into connected sales tools, so each account does not have to be researched manually.

Best for: Sales teams that need contact details and company intelligence directly inside prospecting and CRM workflows.

Lusha provides B2B contact and company data through its web application, browser workflow, and integrations. Reps can reveal contact information during prospect research while operations teams can use enrichment to fill missing CRM fields, making it a data layer for prospecting instead of a full campaign-authoring or marketing-automation environment.

4.3
out of 5

Editor Rating

Calculated from facts we verified on Lusha's own website, using published thresholds. Nobody can pay to change it. Together with Market Signal it makes the Overall Score of 66 that orders our lists.

  • Pricing transparency4.8
  • Entry cost5.0
  • Free access5.0
  • Platforms & API3.5
  • Support3.0
  • Integrations3.5
  • Security & compliance5.0

Dimensions without verified data count as a neutral 2.5. Facts checked October 12, 2026. How the rating works

50
Moderate

Market Signal

Real data

Computed from Ahrefs + Semrush data about Lusha's own website. Not an assessment of the product itself. How this works →

Market Strength

55

Where it stands today

Momentum

32 Declining ↓↓

Where it’s heading

Data Confidence

Medium

How much to trust it

  • Traffic Strength
    62
  • Search Visibility
    49
  • Authority
    54
  • Brand & Market Presence
    52

Tick mark = category average.

Compared with 21 tracked Lead Generation tools. Data through September 2026, pulled October 12, 2026.

Who Is It Best For?

  • Sales teams finding contact details during prospecting
  • Revenue operations teams enriching CRM records

Who Should Avoid It?

  • Teams seeking a survey, form, or website-personalization platform

Use Cases

  • Finding business emails and phones
  • Enriching CRM contacts
  • Building target prospect lists
  • Exporting leads to sales tools

Lusha Features

  • B2B contact search
  • Company search
  • Chrome prospecting extension
  • CRM enrichment
  • Buyer signals
  • Contact data API

Lusha Pricing

PlanMonthlyAnnual (mo)Includes
Starter$37.45Not listed
  • Priced per month (annual billing)
EnterpriseCustomCustom

    Pricing shown reflects list prices as of our last check and may have changed. Confirm current pricing on Lusha's website before purchasing.

    Lusha Integrations

    Salesforce, HubSpot, Pipedrive, Zoho CRM, Outreach, Salesloft

    Customer Support

    Help center, Community forum

    Lusha at a Glance

    Founded
    2016
    Built for
    Solo, Small Business, Enterprise
    Platforms
    Web, Chrome Extension, API
    Languages
    English, Spanish, French, Portuguese

    Lusha Alternatives

    Apollo.io logo

    Apollo.io

    Overall Score77/100
    4.5Editor Rating
    Market Signal 66
    From $49 per seat/mo (annual billing)Free plan

    Why choose it: Startups and small sales teams that want prospect data, outreach sequences and calling in a single tool.

    Strengths

    • • The Chrome extension works inside LinkedIn, Gmail, Salesforce and HubSpot pages.
    • • Team credits are pooled, so heavier users draw from a shared allowance.

    Limitations

    • • Unused credits expire at the end of each billing cycle.
    • • The free plan connects Gmail only; Microsoft mailboxes need a paid plan.
    Read ReviewVisit Site
    Hunter logo

    Hunter

    Overall Score70/100
    4.2Editor Rating
    Market Signal 61
    From $34/mo (annual billing)Free plan

    Why choose it: Sales, recruiting, PR, and link-outreach teams that need professional email discovery, verification, and lightweight campaign sending.

    Read ReviewVisit Site
    ZoomInfo logo

    ZoomInfo

    Overall Score66/100
    3.1Editor Rating
    Market Signal 78
    Custom pricingFree trial

    Why choose it: B2B sales and revenue operations teams that want contact data, intent signals and CRM enrichment from one vendor under a negotiated contract.

    Strengths

    • • Contact and company search filters on more than 300 attributes.
    • • WebSights identifies companies browsing your site and highlights those showing high intent.

    Limitations

    • • Pricing is quote-based, and contract terms are negotiated through sales.
    • • Buyer intent and website visitor tracking start at the Copilot Advanced edition.
    Read ReviewVisit Site
    Leadfeeder logo

    Leadfeeder

    Overall Score59/100
    3.9Editor Rating
    Market Signal 47
    See pricingFree plan

    Why choose it: B2B marketing and sales teams that want to identify visiting companies and combine website intent with account and contact research.

    Read ReviewVisit Site
    Cognism logo

    Cognism

    Overall Score47/100
    2.7Editor Rating
    Market Signal 52
    Custom pricing

    Why choose it: B2B sales teams that rely on phone outreach and need verified contact data, enrichment, and compliance-focused prospecting.

    Read ReviewVisit Site

    More tools like Lusha

    • Snov.io logo
      Snov.io

      Sales engagement platform combining email finding, verification and prospecting.

    • Seamless.AI logo
      Seamless.AI

      AI sales intelligence platform for prospect search, contact data and enrichment.

    • Kaspr logo
      Kaspr

      LinkedIn contact-data extension with phone, email enrichment and CRM export workflows.

    • UpLead logo
      UpLead

      B2B prospecting database with real-time email verification, company filters and technographics.

    • D&B Hoovers logo
      D&B Hoovers

      Sales intelligence from Dun & Bradstreet that surfaces buying signals on companies and contacts.

    • 6sense logo
      6sense

      B2B revenue intelligence using intent signals, predictive buying stages, and seller insights.

    Frequently Asked Questions

    Does Lusha have a free trial or free plan?⌄

    Lusha offers a free plan, though it doesn't offer a separate free trial of paid tiers.

    How much does Lusha cost?⌄

    Lusha starts at $37.45/mo (annual billing) on its Starter plan. Pricing was last checked October 5, 2026. Always confirm current pricing on the vendor's site before purchasing.

    What are the best alternatives to Lusha?⌄

    Commonly considered alternatives include Apollo.io, Hunter, ZoomInfo, Leadfeeder and Cognism. The Alternatives section on this page shows what each one is best at and its starting price.

    Last updated: October 12, 2026Details checked: October 7, 2026Pricing checked: October 5, 2026