Search and filter 812 marketing tools by category, price, business type, and features.
Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 6 to 19, 2026. How we score
104 tools · page 2 of 3
Desktop crawler for technical SEO audits, with a 500-URL free version and yearly licence.
Best for: Technical SEO specialists and agencies that need detailed, configurable crawls of sites of any size on their own hardware.
Online form builder with workflow automation, calculations and payments.
Best for: Organizations that need complex forms with calculations, payments, approvals, repeating data, or multi-step internal workflows.
Local SEO software for citation building, rank tracking, and reporting.
Best for: Agencies and multi-location businesses managing local search visibility.
Audience response tool that runs live polls, word clouds and Q&A inside slide decks.
Best for: University instructors and corporate presenters who want live audience responses during lectures and meetings.
Popup and form platform with behavioral triggers, autoresponders, analytics, and extensive integrations.
Best for: Businesses that want behavior-triggered website lead capture connected directly to email, CRM, and automation platforms.
SEO monitoring with real-time technical issue alerts.
Best for: Teams wanting always-on monitoring and alerts, not periodic manual audits.
B2B lead generation platform for identifying website visitors and acting on account intent.
Best for: B2B marketing and sales teams that want to identify visiting companies and combine website intent with account and contact research.
Website visitor identification that reveals U.S. contacts and routes profiles into sales tools.
Best for: B2B sales teams focused on U.S. website traffic that want named visitor profiles sent directly into CRM and outreach workflows.
AI sales intelligence platform for prospect search, contact data and enrichment.
Best for: Sales teams that want high-volume contact discovery and enrichment connected directly to CRM and engagement systems.
SEO and PPC research platform covering keywords, rankings, backlinks and audits.
Best for: Teams wanting Semrush/Ahrefs-style breadth without the top-tier price.
Microsoft webmaster console for Bing indexing, search diagnostics and URLs.
Best for: SEO teams that want direct diagnostics and search-performance data for Bing visibility.
Quiz, poll and assessment maker for capturing leads and audience insights on websites.
Best for: Publishers and marketers using quizzes and polls to grow email lists and learn about readers.
Funnel builder for lead capture and ecommerce popups, forms and quizzes.
Best for: Ecommerce and B2B marketers capturing leads on-site.
SEO research suite for keywords, audits and backlinks.
Best for: Freelancers and small marketing teams needing straightforward SEO research and rank monitoring.
Approachable, budget-friendly SEO toolset built around KWFinder.
Best for: Solo marketers and small teams who want simple keyword research without a steep learning curve.
Content optimization platform with a live Content Score editor, Content Audit and AI Tracker.
Best for: Content and SEO teams that publish articles at volume and want each draft scored against current search results before it goes live.
Enterprise SEO and content intelligence platform.
Best for: Large brands needing enterprise-grade SEO research and real-time site monitoring together.
One of the original backlink-index tools, built around Trust Flow and Citation Flow.
Best for: Link builders who want Majestic's specific Trust Flow/Citation Flow metrics alongside standard backlink data.
WordPress form plugin with conditional logic, payments and workflows.
Best for: WordPress sites that need advanced forms with conditional logic, payments, surveys, or workflow integrations.
Interactive content platform for calculators, quizzes and recommendations.
Best for: Marketing and demand-generation teams using calculators, quizzes, or recommenders to qualify visitors and produce personalized outcomes.
LinkedIn contact-data extension with phone, email enrichment and CRM export workflows.
Best for: SDRs, recruiters and founders who prospect on LinkedIn and need contact details sent into their CRM.
Website review and SEO audit tool with actionable checklists.
Best for: Teams wanting a quick, checklist-style SEO health review instead of a deep crawl.
Onsite engagement platform for popups, notification feeds, web push, and personalized campaigns.
Best for: Ecommerce and marketing teams that want targeted onsite messaging connected to their existing customer and analytics stack.
Popup, form and survey builder with built-in email campaigns and automations.
Best for: Small online stores and content sites that want on-site capture and email sending in one tool.
Accurate, granular rank tracking with local and mobile support.
Best for: Agencies needing precise, client-reportable rank tracking across locations and devices.
Desktop and cloud technical SEO crawler with prioritized Hints and visual audit reporting.
Best for: Technical SEO professionals and agencies that need detailed crawls with explainable issue prioritization.
Dedicated rank tracker with on-demand updates, tagging, Share of Voice, and reporting.
Best for: SEO agencies and in-house teams that need focused, frequently refreshed keyword rank tracking.
Lead magnet creator that turns blog posts into eBooks, checklists and gated resource libraries.
Best for: Bloggers and content marketers who want to repurpose existing articles into email list incentives.
Onsite conversion platform using behavior-triggered popups, targeting rules, retargeting, and lead integrations.
Best for: Publishers, ecommerce stores, and lead-generation sites that want behavior-based onsite campaigns tied to existing email or CRM tools.
B2B prospecting database with real-time email verification, company filters and technographics.
Best for: B2B sales teams that prioritize verified email data and filtered account lists for outbound prospecting.
Sales intelligence from Dun & Bradstreet that surfaces buying signals on companies and contacts.
Best for: B2B sales teams that prospect by account and want Dun & Bradstreet data and buying signals inside their CRM.
Enterprise SEO platform for large-scale content and rank tracking.
Best for: Large enterprises needing SEO research and rank tracking at scale, with dedicated support.
Automattic's poll, survey and quiz builder, formerly Polldaddy, with a WordPress plugin.
Best for: WordPress publishers and bloggers who want reader polls and ratings embedded in posts.
SEO suite with a focus on backlink risk detection.
Best for: SEOs who want proactive backlink risk monitoring alongside standard rank tracking.
Digital PR and link-outreach CRM for prospect research, relationship history, personalized email, and team workflows.
Best for: Digital PR, content promotion, and link-building teams that need shared relationship history and personalized outreach at campaign scale.
AI-driven content strategy and topic modeling platform.
Best for: Content teams planning topic strategy at a site-wide level, beyond single articles.