All Marketing Software

Webshare

Overall Score62/100

4.2Editor Rating

Market Signal 46

Datacenter and residential proxies with a free starting tier.

Best for: Individuals and small teams starting with proxies on a small budget.

Surfshark

Overall Score61/100

2.9Editor Rating

Market Signal 76

Consumer VPN allowing unlimited simultaneous devices, with Bypasser split tunneling and MultiHop routes.

Best for: Households and individuals who want to cover many phones, laptops and tablets under one VPN account.

Google Analytics

Overall Score61/100

4.3Editor Rating

Market Signal 40

Google's event-based analytics for websites and apps, with a paid Analytics 360 edition.

Best for: Businesses of any size that want web and app measurement tied directly to Google Ads, Search Console and BigQuery.

Triple Whale

Overall Score60/100

3.8Editor Rating

Market Signal 51

AI analytics and attribution platform for ecommerce brands.

Best for: Direct-to-consumer ecommerce brands measuring paid marketing performance.

Decodo (formerly Smartproxy)

Overall Score60/100

3.6Editor Rating

Market Signal 54

Residential, mobile, ISP and datacenter proxies plus a web scraping API.

Best for: Teams that need rotating proxies across several IP types from one provider.

Wordfence

Overall Score60/100

3.7Editor Rating

Market Signal 51

WordPress security plugin with endpoint firewall, malware scanning, login protection, and vulnerability intelligence.

Best for: WordPress site owners and agencies that want firewall, malware scanning, login security, and multi-site security management.

Plausible

Overall Score59/100

3.3Editor Rating

Market Signal 62

Lightweight privacy-first web analytics with simple traffic reports, goals, funnels, and Search Console data.

Best for: Site owners and teams that want simple privacy-oriented web analytics without the complexity of a broader marketing analytics suite.

Ringba

Overall Score59/100

4.0Editor Rating

Market Signal 43

Pay-per-call tracking platform with routing, attribution, real-time bidding, and publisher management.

Best for: Pay-per-call networks, agencies, and performance marketers that route and monetize inbound phone leads.

MobileAction

Overall Score59/100

3.8Editor Rating

Market Signal 48

App growth platform covering ASO, Apple Ads management and ad creative intelligence for games.

Best for: App and game marketers who need Apple Ads automation alongside competitor ad creative research.

Convirza

Overall Score59/100

3.4Editor Rating

Market Signal 58

AI call analytics platform measuring marketing attribution, lead quality, and agent conversation performance.

Best for: Call-driven businesses that want both campaign attribution and automated analysis of sales or service conversations.

Umami

Overall Score58/100

4.1Editor Rating

Market Signal 40

Open-source privacy analytics with funnels, session replay and heatmaps.

Best for: Teams wanting privacy-first analytics they can run in Umami Cloud or self-host while retaining detailed behavioral and conversion reporting.

DigiCert

Overall Score58/100

2.9Editor Rating

Market Signal 67

Certificate authority and DigiCert ONE platform for TLS, code signing, device trust and DNS.

Best for: Large enterprises and regulated organizations that manage thousands of certificates and machine identities across cloud and on-prem systems.

Uptime.com

Overall Score58/100

3.6Editor Rating

Market Signal 49

Monitoring platform for websites, APIs and real users.

Best for: Operations teams that need external and private monitoring plus flexible alert routing for websites, APIs, and user journeys.

Serpstat

Overall Score57/100

3.4Editor Rating

Market Signal 55

SEO and PPC research platform covering keywords, rankings, backlinks and audits.

Best for: Teams wanting Semrush/Ahrefs-style breadth without the top-tier price.

SSL.com

Overall Score57/100

3.2Editor Rating

Market Signal 61

Houston-based certificate authority with eSigner cloud signing, document signing and private PKI.

Best for: Software publishers and document-heavy businesses that need cloud-based code and document signing alongside web certificates.

Imperva

Overall Score57/100

2.9Editor Rating

Market Signal 66

Thales-owned application and data security vendor with DDoS protection for websites, networks and IPs.

Best for: Enterprises and regulated firms that want DDoS, web application and data protection from a single vendor.

Ubersuggest

Overall Score57/100

3.6Editor Rating

Market Signal 48

SEO research suite for keywords, audits and backlinks.

Best for: Freelancers and small marketing teams needing straightforward SEO research and rank monitoring.

Sectigo

Overall Score57/100

3.0Editor Rating

Market Signal 65

Public CA and cloud CLM platform, Sectigo Certificate Manager, plus SiteLock website security.

Best for: IT and PKI teams that need to automate certificate renewal across load balancers, Kubernetes and cloud key vaults.

Klipfolio

Overall Score57/100

3.6Editor Rating

Market Signal 49

Business dashboard platform offering Klips visual dashboards alongside the newer PowerMetrics analytics product.

Best for: Teams that need highly customized operational dashboards or existing Klips deployments connected to many business data sources.

ExpressVPN

Overall Score56/100

2.7Editor Rating

Market Signal 69

Consumer VPN built on its own open-source Lightway protocol and RAM-only TrustedServer infrastructure.

Best for: Individuals and households who want an audited VPN protocol, router-level coverage and split tunneling on most of their devices.

Sucuri

Overall Score56/100

3.3Editor Rating

Market Signal 56

Website security service combining malware cleanup, cloud firewall and monitoring.

Best for: Website owners and agencies that need remote malware cleanup and a cloud firewall across WordPress or other web platforms.

Fathom Analytics

Overall Score56/100

3.4Editor Rating

Market Signal 52

Privacy-focused web analytics with simple dashboards, event tracking, uptime monitoring, and EU isolation.

Best for: Businesses, publishers, and agencies that want lightweight website analytics with privacy and simple reporting as core requirements.

Twingate

Overall Score56/100

4.1Editor Rating

Market Signal 34

Identity-based zero trust access built to replace business VPNs, with DNS filtering and SSH access.

Best for: IT and DevOps teams that want to retire a legacy VPN and manage access to cloud and on-prem resources as code.

Dreamdata

Overall Score55/100

3.7Editor Rating

Market Signal 43

B2B attribution and marketing analytics platform.

Best for: B2B marketers attributing pipeline to campaigns.

Nimbata

Overall Score55/100

3.9Editor Rating

Market Signal 38

Call tracking suite with DNI, AI conversation analysis and routing.

Best for: Agencies and multi-location businesses that need detailed call attribution with configurable AI analysis and routing.

Funnel

Overall Score55/100

3.4Editor Rating

Market Signal 50

Marketing data hub for collecting, storing and normalizing cross-channel marketing data.

Best for: Marketing and data teams that need a governed source of cross-channel marketing data feeding BI, warehouses, spreadsheets, and AI tools.

AdsPower

Overall Score54/100

3.5Editor Rating

Market Signal 47

Anti-detect browser for multi-account management.

Best for: Teams managing many ad, marketplace or social accounts.

Bright Data

Overall Score54/100

2.7Editor Rating

Market Signal 65

Web data platform with proxies, scraping APIs and browser infrastructure.

Best for: Data, AI, ecommerce, and research teams that need large-scale public web access through proxies, APIs, browsers, or datasets.

NordLayer

Overall Score54/100

3.1Editor Rating

Market Signal 56

Business network security platform with VPN, zero trust access, a secure browser and threat protection.

Best for: Small and mid-size companies and MSPs that want to replace hardware VPNs and add zero trust controls without on-site equipment.

MalCare

Overall Score53/100

4.0Editor Rating

Market Signal 32

WordPress security plugin with malware scanning, one-click cleanup, firewall protection, and vulnerability monitoring.

Best for: WordPress site owners and agencies that want remote malware cleanup plus firewall and vulnerability protection across one or many sites.

GlobalSign

Overall Score53/100

3.0Editor Rating

Market Signal 57

GMO-owned certificate authority offering the Atlas identity platform, managed PKI and IoT device identity.

Best for: Enterprises and IoT manufacturers that need high-volume certificate issuance or regulated certificates such as eIDAS and PSD2.

Pingdom

Overall Score53/100

2.9Editor Rating

Market Signal 59

Website monitoring combining synthetic checks with real-user performance measurement.

Best for: Web and application teams that want both simulated availability checks and performance data collected from real visitors.

Simple Analytics

Overall Score53/100

3.3Editor Rating

Market Signal 49

Cookieless web analytics with events, funnels and raw-data exports.

Best for: Organizations that want privacy-oriented analytics while retaining events, conversion funnels, exports, and programmatic access to raw data.

Multilogin

Overall Score52/100

3.5Editor Rating

Market Signal 42

Anti-detect browser and cloud phones for managing many accounts.

Best for: Agencies and marketers operating many separate accounts from one dashboard.

Sensor Tower

Overall Score52/100

2.5Editor Rating

Market Signal 67

Digital market intelligence platform for app, advertising and audience.

Best for: App publishers, investors, advertisers, and market-research teams that need comparative mobile-market and digital performance intelligence.

Ful.io

Overall Score52/100

3.8Editor Rating

Market Signal 35

Website technology lookup with lead lists, technology change alerts, browser extensions and an MCP server.

Best for: Sales and agency teams prospecting companies by the software their websites run, such as stores on a specific ecommerce platform.