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SEM Solutions

All Marketing Software

Search and filter 812 marketing tools by category, price, business type, and features.

Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 6 to 19, 2026. How we score

Results

Imperva logo

Imperva

Overall Score57/100
2.9Editor Rating
Market Signal 66

Thales-owned application and data security vendor with DDoS protection for websites, networks and IPs.

Best for: Enterprises and regulated firms that want DDoS, web application and data protection from a single vendor.

Website Security
Custom pricingFree trial
Sectigo logo

Sectigo

Overall Score57/100
3.0Editor Rating
Market Signal 65

Public CA and cloud CLM platform, Sectigo Certificate Manager, plus SiteLock website security.

Best for: IT and PKI teams that need to automate certificate renewal across load balancers, Kubernetes and cloud key vaults.

Website Security
From $10 per month equivalent of $120/mo, Single Domain DV certificate, billed annually
Sucuri logo

Sucuri

Overall Score56/100
3.3Editor Rating
Market Signal 56

Website security service combining malware cleanup, cloud firewall and monitoring.

Best for: Website owners and agencies that need remote malware cleanup and a cloud firewall across WordPress or other web platforms.

Website SecurityWordPress
From $9.99/mo
Keap logo

Keap

Overall Score55/100
3.7Editor Rating
Market Signal 42

Small-business CRM connecting lead capture, sales pipelines, follow-up, invoices, and automation.

Best for: Small service businesses that want CRM, follow-up automation, scheduling, and payments together.

CRM & SalesMarketing Automation
From $299/moFree trial
Salesloft logo

Salesloft

Overall Score54/100
3.3Editor Rating
Market Signal 51

Predictive revenue platform combining seller workflows, deal execution and revenue intelligence.

Best for: B2B revenue organizations that want sales engagement and deal execution connected to CRM data and forecasting.

CRM & Sales
Bonsai logo

Bonsai

Overall Score54/100
3.9Editor Rating
Market Signal 34

Client operations suite connecting proposals, contracts, projects, time, and billing.

Best for: Agencies, consultancies, and professional-service businesses managing clients from proposal through payment.

CRM & Sales
From $9 per user/mo (annual billing)Free trial
Nutshell logo

Nutshell

Overall Score54/100
4.1Editor Rating
Market Signal 31

Sales CRM with customizable pipelines, outreach automation, web chat and built-in marketing.

Best for: Small B2B sales teams that want a straightforward CRM with email, SMS and marketing functions included.

CRM & Sales
From $13 per user/mo (annual billing)Free trial
MalCare logo

MalCare

Overall Score53/100
4.0Editor Rating
Market Signal 32

WordPress security plugin with malware scanning, one-click cleanup, firewall protection, and vulnerability monitoring.

Best for: WordPress site owners and agencies that want remote malware cleanup plus firewall and vulnerability protection across one or many sites.

Website SecurityWordPress
From $8.25 per site/mo, billed annuallyFree plan
GlobalSign logo

GlobalSign

Overall Score53/100
3.0Editor Rating
Market Signal 57

GMO-owned certificate authority offering the Atlas identity platform, managed PKI and IoT device identity.

Best for: Enterprises and IoT manufacturers that need high-volume certificate issuance or regulated certificates such as eIDAS and PSD2.

Website Security
From $20.75 per month equivalent ($249 USD/mo, DV SSL certificate), billed annually
Pingdom logo

Pingdom

Overall Score53/100
2.9Editor Rating
Market Signal 59

Website monitoring combining synthetic checks with real-user performance measurement.

Best for: Web and application teams that want both simulated availability checks and performance data collected from real visitors.

Website Security
See pricingFree trial
Freshsales logo

Freshsales

Overall Score52/100
4.0Editor Rating
Market Signal 31

AI-assisted sales CRM with pipelines, sequences, multichannel engagement and Freddy insights.

Best for: Sales teams that want CRM, sales sequences and multichannel outreach inside the same Freshworks product.

CRM & SalesAI features
From $9 per user/mo (annual billing)Free trial
Better Proposals logo

Better Proposals

Overall Score51/100
3.7Editor Rating
Market Signal 36

Web-based proposal software with templates, digital signatures and payments.

Best for: Freelancers, agencies, and small sales teams that want polished browser-based proposals with signatures and payment collection.

CRM & Sales
From $13 per user/mo (annual billing)Free trial
Salesforce Account Engagement (formerly Pardot) logo

Salesforce Account Engagement (formerly Pardot)

Overall Score51/100
3.4Editor Rating
Market Signal 44

Salesforce B2B automation for lead capture, nurture and scoring.

Best for: B2B organizations already using Salesforce CRM and needing marketing-to-sales lead qualification.

Marketing AutomationCRM & Sales
From $1,250 per org/mo (annual billing)
Proposify logo

Proposify

Overall Score51/100
3.6Editor Rating
Market Signal 37

Proposal software for sales teams with templates, approvals and e-signatures.

Best for: Sales organizations that want tighter control over proposal branding, approvals, pricing, and content consistency across reps.

CRM & Sales
From $35 per user/mo (annual billing)Free trial
ZeroSSL logo

ZeroSSL

Overall Score50/100
3.8Editor Rating
Market Signal 30

Certificate authority issuing 90-day and annual SSL certificates with ACME automation and a REST API.

Best for: Developers and site owners who want to automate certificate issuance and renewal through ACME clients or an API.

Website Security
From $9.99/mo (annual billing)Free plan
StatusCake logo

StatusCake

Overall Score50/100
3.9Editor Rating
Market Signal 28

Website monitoring for uptime, page speed and domains.

Best for: Small web teams and agencies that want several website-health checks and customer-facing status pages from one monitoring service.

Website Security
From $20.41/mo (annual billing)Free plan
Microsoft Dynamics 365 Sales logo

Microsoft Dynamics 365 Sales

Overall Score49/100
3.8Editor Rating
Market Signal 28

Sales CRM with Copilot, predictive scoring, conversation intelligence, and Microsoft integrations.

Best for: Sales organizations invested in Microsoft 365 and needing AI-assisted CRM workflows.

CRM & SalesAI features
From $65 per user/mo (annual billing)Free trial
Gong logo

Gong

Overall Score48/100
3.1Editor Rating
Market Signal 44

Revenue AI system that turns customer conversations into deal, forecast and coaching signals.

Best for: B2B sales organizations that want call intelligence connected to pipeline inspection, forecasting and coaching.

CRM & SalesAI features
Patchstack logo

Patchstack

Overall Score48/100
3.5Editor Rating
Market Signal 33

WordPress security platform focused on vulnerability intelligence, virtual patching, and plugin-level protection.

Best for: WordPress site owners, agencies, and hosting providers that want vulnerability-focused protection and virtual patches for plugins and themes.

Website SecurityWordPress
From $69/mo (annual billing, $828/yr)Free trial
Intruder logo

Intruder

Overall Score47/100
3.6Editor Rating
Market Signal 28

Continuous vulnerability management platform for external infrastructure, cloud environments, and web applications.

Best for: Small and midsize security teams that need recurring vulnerability scanning and prioritization across external infrastructure and cloud assets.

Website Security
See pricingFree plan
Chili Piper logo

Chili Piper

Overall Score47/100
3.3Editor Rating
Market Signal 38

B2B conversion platform combining instant scheduling, lead routing, handoffs, and inbound qualification.

Best for: B2B revenue teams that want qualified inbound leads routed and booked with the correct salesperson immediately.

CRM & Sales
From $1,250/mo (annual billing)
Cognism logo

Cognism

Overall Score47/100
2.7Editor Rating
Market Signal 52

B2B sales intelligence platform centered on verified mobile numbers, compliant contact data, intent, and enrichment.

Best for: B2B sales teams that rely on phone outreach and need verified contact data, enrichment, and compliance-focused prospecting.

Lead GenerationData & Enrichment
Astra Security logo

Astra Security

Overall Score45/100
3.1Editor Rating
Market Signal 37

Continuous pentest platform pairing AI-driven DAST scanning with expert-led penetration testing.

Best for: SaaS companies and engineering teams that need recurring pentests and compliance-ready reports for SOC 2 or ISO 27001 audits.

Website Security
From $58.25/mo (annual billing), Scanner Lite, 1 target
Qwilr logo

Qwilr

Overall Score45/100
3.3Editor Rating
Market Signal 33

Interactive sales-document platform for proposals, quotes and microsites.

Best for: B2B sales teams that want visually interactive proposals and quotes tied closely to CRM workflows.

CRM & Sales
From $35 per user/mo (annual billing)Free trial
ImmuniWeb logo

ImmuniWeb

Overall Score44/100
3.6Editor Rating
Market Signal 23

Application security platform covering web, API and mobile.

Best for: Security teams that need coordinated testing and monitoring across web applications, APIs, mobile apps, and exposed digital assets.

Website Security
See pricingFree plan
Detectify logo

Detectify

Overall Score43/100
3.5Editor Rating
Market Signal 25

External attack-surface and application security testing driven by automated scans and security researcher findings.

Best for: Application-security and security teams that need continuous testing of internet-facing web assets and externally exposed attack surfaces.

Website Security
See pricingFree plan
Nusii logo

Nusii

Overall Score41/100
3.4Editor Rating
Market Signal 20

Proposal software for creative and professional-service teams with reusable content, templates, and deal tracking.

Best for: Agencies, consultants, and freelancers that want a focused proposal workflow without a full sales-suite interface.

CRM & Sales
From $24.17/mo (annual billing)Free trial
SiteLock logo

SiteLock

Overall Score38/100
3.0Editor Rating
Market Signal 27

Sectigo-owned website security service that scans for malware, removes infections and patches vulnerabilities.

Best for: Small business and WordPress site owners who want malware cleanup handled for them after a hack.

Website Security
From $16.58 per month (annual billing, $199/mo), billed annually
Adobe Marketo Engage logo

Adobe Marketo Engage

Overall Score38/100
2.7Editor Rating
Market Signal 34

B2B marketing automation with Smart Campaigns, lead scoring, and omnichannel engagement.

Best for: Enterprise B2B marketing teams running complex nurture, scoring, and sales-alignment programs.

Marketing AutomationCRM & Sales
Oracle Eloqua logo

Oracle Eloqua

Overall Score34/100
2.8Editor Rating
Market Signal 24

Enterprise B2B campaign automation with Campaign Canvas, scoring, and extensible APIs.

Best for: Enterprise B2B marketing operations teams managing complex campaigns and system integrations.

Marketing AutomationCRM & Sales
6sense logo

6sense

Market Signal 71

B2B revenue intelligence using intent signals, predictive buying stages, and seller insights.

Best for: B2B revenue teams prioritizing accounts from intent, fit, and predicted buying stage.

Lead GenerationCRM & Sales
Demandbase logo

Demandbase

Market Signal 52

Account-based go-to-market platform combining B2B intelligence, advertising, and sales signals.

Best for: B2B revenue teams coordinating account-based marketing and sales around shared account signals.

Lead GenerationCRM & Sales
NETSCOUT Arbor logo

NETSCOUT Arbor

Market Signal 18

NETSCOUT's Arbor DDoS line: Sightline, TMS, Arbor Edge Defense and the Arbor Cloud scrubbing service.

Best for: Internet service providers, hosting companies and large enterprises that run their own networks and data centers.

Website Security