Wix
Drag-and-drop website builder with built-in SEO tools, tiered ecommerce plans and an app market.
Best for: Small businesses and solo owners who want to build and run a site, store or booking page without hiring a developer.
Search and filter 812 marketing tools by category, price, business type, and features.
Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 6 to 19, 2026. How we score
32 tools
Drag-and-drop website builder with built-in SEO tools, tiered ecommerce plans and an app market.
Best for: Small businesses and solo owners who want to build and run a site, store or booking page without hiring a developer.
Hosted WordPress platform with block editing, plugin installs on paid plans, and SFTP on Business.
Best for: Bloggers and small businesses that want WordPress and its plugin catalog without running their own server.
Customer data platform that collects event data, enforces tracking plans and syncs warehouse data.
Best for: Product and data teams that want one governed event pipeline feeding analytics, marketing tools and a warehouse.
Global network service providing CDN, DNS, WAF, DDoS protection and Workers edge compute.
Best for: Website owners and developers who want DNS, caching, SSL and attack protection in front of their sites, with room to add edge code.
Contact lookup platform for verified emails and direct dials, with intent signals and automated lists.
Best for: Sales and recruiting teams that need verified emails and phone numbers delivered into a CRM, ATS or sales engagement tool.
Heatmaps, session recordings, and on-site surveys.
Best for: Teams that want to visually understand user behavior alongside quantitative analytics.
Go-to-market data workspace combining enrichment, web research, AI agents, and outbound workflows.
Best for: Growth and sales operations teams building custom prospecting, enrichment, scoring, and outbound data workflows.
B2B contact database with prospecting, enrichment, email sequences and calling in one workspace.
Best for: Startups and small sales teams that want prospect data, outreach sequences and calling in a single tool.
Visual analytics platform for building dashboards, preparing data and sending metric digests.
Best for: Organizations with dedicated analysts who publish dashboards and metrics for a much larger group of business viewers.
Digital analytics platform for product behavior, experimentation, session replay, and customer journey analysis.
Best for: Product, growth, and data teams that need event-based behavioral analysis tied to experiments, replay, and downstream activation.
Privacy-focused, self-hostable web analytics.
Best for: Organizations that need full data ownership or strict privacy/compliance guarantees.
Event analytics platform pairing funnels, retention, cohorts, session replay, and heatmaps for digital products.
Best for: Product, growth, and data teams that need self-serve event analytics with session-level context for web and app experiences.
Warehouse-native customer data platform for event pipelines, profiles, audiences, and activation.
Best for: Data teams that want customer-data collection and activation centered on their existing cloud data warehouse.
Frontend cloud for deployments, previews and functions.
Best for: Web product teams deploying modern frontend and full-stack applications from Git workflows.
Web platform with Git deployments, previews and functions.
Best for: Frontend teams that want Git-based deployment plus built-in serverless application services.
Product engineering suite combining analytics, replay and feature flags.
Best for: Product and engineering teams that want analytics, experimentation, feature delivery, replay, and data tooling in a developer-oriented stack.
Email prospecting platform for finding, verifying, organizing, and contacting professional email addresses by company.
Best for: Sales, recruiting, PR, and link-outreach teams that need professional email discovery, verification, and lightweight campaign sending.
Microsoft business intelligence for semantic models, dashboards and reports.
Best for: Organizations using Microsoft data services and needing governed self-service business intelligence.
Warehouse-connected customer data platform for activation, audiences, journeys and AI agents.
Best for: Data-mature marketing teams that want to activate warehouse data without maintaining a separate traditional CDP database.
B2B sales intelligence platform for contact discovery, buyer signals and enrichment.
Best for: Sales teams that need contact details and company intelligence directly inside prospecting and CRM workflows.
Product-experience platform combining analytics, in-app guidance, feedback and roadmapping context.
Best for: Product and customer-experience teams that want usage analytics and in-app guidance in the same platform.
Digital insights platform with automatic event capture, product analytics, and integrated session replay.
Best for: Product and growth teams that want broad behavioral capture with retrospective event definition and replay tied directly to analytics.
Digital experience analytics with session replay and heatmaps.
Best for: Product and CRO teams diagnosing where users struggle.
Behavior analytics with session recordings, heatmaps, smart events, and Copilot summaries.
Best for: Website teams that need visual behavior data to investigate UX friction and conversion issues.
Business analytics platform for dashboards, scorecards and goals.
Best for: Agencies and business teams that want executive scorecards and KPI monitoring across marketing, sales, finance, and operations data.
Google's event-based analytics for websites and apps, with a paid Analytics 360 edition.
Best for: Businesses of any size that want web and app measurement tied directly to Google Ads, Search Console and BigQuery.
AI analytics and attribution platform for ecommerce brands.
Best for: Direct-to-consumer ecommerce brands measuring paid marketing performance.
Open-source privacy analytics with funnels, session replay and heatmaps.
Best for: Teams wanting privacy-first analytics they can run in Umami Cloud or self-host while retaining detailed behavioral and conversion reporting.
B2B attribution and marketing analytics platform.
Best for: B2B marketers attributing pipeline to campaigns.
Developer data platform providing person, company, job, and location datasets through APIs and files.
Best for: Data and engineering teams that need programmable B2B person or company data for enrichment, search, and analytics.
Cookieless web analytics with events, funnels and raw-data exports.
Best for: Organizations that want privacy-oriented analytics while retaining events, conversion funnels, exports, and programmatic access to raw data.
Open-source lightweight web analytics storing aggregated statistics without cross-page visitor profiling.
Best for: Small websites and developers wanting lightweight analytics that can be hosted by GoatCounter or on their own infrastructure.