HubSpot
Customer platform pairing a free CRM with marketing, sales, service, content and data hubs.
Best for: Growing B2B and service businesses that want marketing, sales and support teams working from the same CRM records.
Search and filter 812 marketing tools by category, price, business type, and features.
Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 6 to 19, 2026. How we score
33 tools
Customer platform pairing a free CRM with marketing, sales, service, content and data hubs.
Best for: Growing B2B and service businesses that want marketing, sales and support teams working from the same CRM records.
Ecommerce retention suite pairing loyalty and referral programs with product reviews and UGC.
Best for: Direct-to-consumer brands on Shopify or another major store platform that want loyalty, referrals and product reviews from a single vendor.
Customer service suite combining tickets, messaging, voice, help center and resolution-billed AI agents.
Best for: Mid-size and enterprise support teams running email, chat, phone and self-service from one queue who want AI agents billed by resolution.
Website chat software with routing, ticketing and AI assistance.
Best for: Sales and support teams that primarily need fast human live chat on websites and online stores.
Website live chat with ticketing, knowledge base, visitor monitoring and optional human agents.
Best for: Small businesses that want website live chat and basic support tools with a free core product.
Omnichannel help desk with Zia AI, ticket automation, self-service, and analytics.
Best for: Support teams that need multichannel ticketing with automation and Zoho ecosystem connectivity.
Ecommerce loyalty platform with points, tiers and rewards.
Best for: Ecommerce brands that want loyalty data connected to lifecycle marketing and customer-retention workflows.
Customer support platform with shared inboxes, knowledge bases and live messaging.
Best for: Customer-first support teams that want email-based service, knowledge content, and live help without a heavy ticketing interface.
Customer messaging platform combining shared inbox, live chat and knowledge base.
Best for: Small and mid-sized support or sales teams that want live chat, shared messaging, and automation in one workspace.
Customer service platform combining live chat, Lyro AI Agent, chatbots, and ecommerce helpdesk tools.
Best for: Small ecommerce and online businesses that want live chat plus an AI agent for repetitive support questions.
Shopify loyalty platform for points, VIP tiers and referrals.
Best for: Shopify merchants that want a storefront-integrated loyalty program with points, tiers, and customer referrals.
Ecommerce customer service platform with helpdesk, AI agent, automation, and storefront-aware support workflows.
Best for: Shopify and ecommerce support teams that want customer service tied directly to order and storefront data.
Customer service platform built around shared inboxes, collaborative workflows, AI, and omnichannel communication.
Best for: Customer-facing teams that want structured support workflows without replacing email-style collaboration with a traditional ticket queue.
Collaborative team inbox combining email, internal chat and tasks.
Best for: Teams that want to manage customer or operational email collaboratively while keeping internal discussion and task coordination inside the inbox.
AI customer service platform combining Fin AI Agent, helpdesk and messenger.
Best for: Digital businesses that want AI-first customer support with human handoff and a full service desk behind it.
Shopify retention platform combining loyalty, rewards and referrals.
Best for: Shopify brands that want loyalty, referrals, reviews, and wishlists managed through one retention app.
Referral program builder with templates, tracking and rewards.
Best for: Businesses that want to launch referral campaigns without custom development and connect them to existing CRM workflows.
Gmail collaboration platform with shared inboxes, workflow automation, sequences, and team analytics.
Best for: Google Workspace teams that want shared inbox ownership, automation, and sales or support collaboration directly inside Gmail.
Ecommerce referral and affiliate platform with rewards, post-purchase enrollment, tracking, and fraud controls.
Best for: Ecommerce stores that want an automated customer referral or affiliate program tied directly to purchases.
Email-centered help desk with Freddy AI, SLA policies and a self-service customer portal.
Best for: Support teams that handle most requests by email and want SLAs, a knowledge base and an AI agent in one help desk.
Referral and ambassador platform with enrollment, sharing and attribution.
Best for: B2B and service companies that need structured referral or ambassador programs with participant portals and CRM connectivity.
Creator-management platform linking recruitment, content, product seeding, contracts, payments, and ROI reporting.
Best for: Consumer brands running ongoing influencer, affiliate, athlete, PR, or creator programs with significant relationship-management needs.
Shared inbox and customer service platform available inside Gmail and as Hiver Omni.
Best for: Google Workspace support and operations teams that want shared inbox ticketing inside Gmail, with an option to expand into Hiver Omni.
Affiliate and referral software for Stripe-based SaaS with recurring commissions, portals, campaigns, and automated payouts.
Best for: Stripe-based SaaS companies that need recurring affiliate commissions without building custom tracking around subscription billing.
Gmail shared inbox with Kanban workflows, assignment controls, automation, and AI assistance.
Best for: Google Workspace teams that prefer managing shared email as visual boards with task-like ownership and workflow controls.
Influencer and affiliate platform covering creator discovery, outreach and gifting.
Best for: Ecommerce brands managing influencer and affiliate programs where creator activity needs to connect directly to product sales.
Influencer seeding platform for DTC brands with outreach, gifting and affiliate tracking.
Best for: Shopify and DTC brands running product seeding and gifting campaigns with many small creators.
Referral and loyalty platform for customer advocacy, rewards, influencer programs, and ecommerce growth.
Best for: Ecommerce brands that want referral, loyalty, and influencer programs managed from a shared customer advocacy platform.
Customer-service CRM centered on unified timelines, omnichannel conversations and AI agents.
Best for: Consumer support teams that need a persistent customer timeline across messaging, orders and service conversations.
Referral marketing platform for pre-launch, milestone, ecommerce, and customer referral campaigns.
Best for: Startups and ecommerce brands that want template-based referral campaigns without building referral infrastructure from scratch.
Customer service platform unifying messaging channels, routing, knowledge, and agentic AI for support teams.
Best for: Ecommerce and consumer support teams that need omnichannel routing plus AI-assisted customer service.
Enterprise referral and loyalty platform with campaign experimentation, fraud controls, wallet passes, and attribution.
Best for: Established ecommerce brands that want highly customized referral campaigns with experimentation and fraud management.
Ambassador community platform with social challenges, a creator mobile app and rewards.
Best for: Consumer brands and campus or event programs running large ambassador communities with task-based rewards.