HubSpot
Customer platform pairing a free CRM with marketing, sales, service, content and data hubs.
Best for: Growing B2B and service businesses that want marketing, sales and support teams working from the same CRM records.
Search and filter 812 marketing tools by category, price, business type, and features.
Ranked by Overall Score: our Editor Rating and Market Signal, 50/50. Market Signal uses Ahrefs and Semrush data through September 2026, pulled October 6 to 19, 2026. How we score
40 tools · page 1 of 2
Customer platform pairing a free CRM with marketing, sales, service, content and data hubs.
Best for: Growing B2B and service businesses that want marketing, sales and support teams working from the same CRM records.
Customer service suite combining tickets, messaging, voice, help center and resolution-billed AI agents.
Best for: Mid-size and enterprise support teams running email, chat, phone and self-service from one queue who want AI agents billed by resolution.
Email, SMS and WhatsApp marketing platform with a transactional messaging API and sales CRM.
Best for: Small and midsize businesses that want marketing email, transactional messaging and a basic sales CRM from one vendor.
B2C CRM for ecommerce email, SMS and push, with predictive customer analytics.
Best for: Ecommerce brands that want email, SMS and support data tied to purchase history in one customer profile.
Visual chat automation for Instagram, Messenger, WhatsApp and TikTok direct messages.
Best for: Creators and consumer brands with heavy comment and DM volume on Instagram or Messenger who want to turn that engagement into leads.
Website chat software with routing, ticketing and AI assistance.
Best for: Sales and support teams that primarily need fast human live chat on websites and online stores.
Website live chat with ticketing, knowledge base, visitor monitoring and optional human agents.
Best for: Small businesses that want website live chat and basic support tools with a free core product.
Customer engagement platform centered on WhatsApp with shared inbox, campaigns, chatbots, and APIs.
Best for: Businesses using WhatsApp as a primary customer channel that also want campaigns, automation, team routing, and additional messaging channels.
Omnichannel help desk with Zia AI, ticket automation, self-service, and analytics.
Best for: Support teams that need multichannel ticketing with automation and Zoho ecosystem connectivity.
Customer support platform with shared inboxes, knowledge bases and live messaging.
Best for: Customer-first support teams that want email-based service, knowledge content, and live help without a heavy ticketing interface.
Customer messaging platform combining shared inbox, live chat and knowledge base.
Best for: Small and mid-sized support or sales teams that want live chat, shared messaging, and automation in one workspace.
Customer service platform combining live chat, Lyro AI Agent, chatbots, and ecommerce helpdesk tools.
Best for: Small ecommerce and online businesses that want live chat plus an AI agent for repetitive support questions.
Developer APIs for sending SMS, MMS, WhatsApp and RCS messages from your own applications.
Best for: Engineering teams that want to build text and chat messaging into their own product or backend systems.
Push notifications, in-app, SMS and email messaging.
Best for: App and web teams adding push notifications.
Communications platform for developer APIs, email and SMS.
Best for: Product and engineering teams that need programmable messaging channels plus business tools for customer communication.
Business texting platform for SMS campaigns, two-way messaging and keywords.
Best for: Small businesses and organizations that need both mass text campaigns and conversational customer texting from one number.
Ecommerce customer service platform with helpdesk, AI agent, automation, and storefront-aware support workflows.
Best for: Shopify and ecommerce support teams that want customer service tied directly to order and storefront data.
Customer service platform built around shared inboxes, collaborative workflows, AI, and omnichannel communication.
Best for: Customer-facing teams that want structured support workflows without replacing email-style collaboration with a traditional ticket queue.
Collaborative team inbox combining email, internal chat and tasks.
Best for: Teams that want to manage customer or operational email collaboratively while keeping internal discussion and task coordination inside the inbox.
AI customer service platform combining Fin AI Agent, helpdesk and messenger.
Best for: Digital businesses that want AI-first customer support with human handoff and a full service desk behind it.
Gmail collaboration platform with shared inboxes, workflow automation, sequences, and team analytics.
Best for: Google Workspace teams that want shared inbox ownership, automation, and sales or support collaboration directly inside Gmail.
Email-centered help desk with Freddy AI, SLA policies and a self-service customer portal.
Best for: Support teams that handle most requests by email and want SLAs, a knowledge base and an AI agent in one help desk.
SMS marketing platform with keywords, campaigns and workflows.
Best for: Businesses that want subscriber-growth tools and promotional SMS features such as keywords, coupons, contests, and loyalty programs.
Customer engagement platform for cross-channel messaging.
Best for: Consumer brands running lifecycle messaging at scale.
WhatsApp commerce platform with campaigns, shared inbox and chatbots.
Best for: Shopify and ecommerce teams using WhatsApp for campaigns, customer support, cart recovery and sales conversations.
Omnichannel messaging inbox with AI Agents, broadcasts, workflows, and contact management.
Best for: Sales and support teams managing high volumes of customer conversations across WhatsApp and other messaging channels.
Customer engagement platform combining behavioral analytics, segmentation, campaigns, and personalization.
Best for: Consumer app and digital-product teams using behavioral data to drive lifecycle messaging and retention campaigns.
Shared inbox and customer service platform available inside Gmail and as Hiver Omni.
Best for: Google Workspace support and operations teams that want shared inbox ticketing inside Gmail, with an option to expand into Hiver Omni.
Local business platform for AI-assisted lead handling, messaging and reviews.
Best for: Local businesses with high lead volume that want customer messaging, reviews, phone, and AI-assisted response workflows tied together.
Commerce messaging platform for personalized SMS, email and subscriber growth.
Best for: Consumer and ecommerce brands that want behavior-driven SMS and email programs tied closely to storefront and customer data.
Gmail shared inbox with Kanban workflows, assignment controls, automation, and AI assistance.
Best for: Google Workspace teams that prefer managing shared email as visual boards with task-like ownership and workflow controls.
Business text messaging service for bulk SMS, two-way conversations and email-to-SMS.
Best for: Businesses that need straightforward bulk or transactional SMS alongside a browser inbox and programmable messaging API.
Messaging platform for behavior-triggered email, push and SMS.
Best for: Product-led and lifecycle marketing teams that need event-triggered customer messaging tied closely to product and behavioral data.
Cross-channel customer engagement platform with analytics, personalization, journeys, and Merlin AI.
Best for: Consumer brands and apps coordinating personalized lifecycle campaigns across several messaging and digital channels.
Shopify-focused SMS marketing platform for subscriber acquisition, automated flows and campaigns.
Best for: Shopify brands that want SMS acquisition and lifecycle messaging deeply tied to storefront and customer events.
Customer-service CRM centered on unified timelines, omnichannel conversations and AI agents.
Best for: Consumer support teams that need a persistent customer timeline across messaging, orders and service conversations.